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Chronicles

The story behind the story

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A look at Manifest, an annual prediction markets convention where many purists worry that Kalshi and Polymarket are undermining the tech's public good prospects

At Manifest, some tech intellectuals wondered whether Super Bowl bets were really helping humanity.

Bloomberg Christopher Beam

Context & Ripple Effects

Related coverage shows Kalshi and Polymarket gaining substantial activity from Super Bowl contracts, while professional gamblers bring Wall Street-style trading approaches into the category. Analysis has also framed sports activity as a material competitive threat to traditional betting operators.

The convention debate arrives alongside concerns about student-focused marketing and difficult market-resolution decisions. Even a Polymarket backer has warned that the products may be converging on an unhealthy market fit, making the public-purpose question more than an abstract philosophical dispute.

First-order effects

  • The concerns voiced at Manifest put immediate reputational pressure on Kalshi and Polymarket to explain how sports-heavy growth advances the broader case for prediction markets.
  • The debate sharpens scrutiny of the platforms' product choices—especially the prominence of sports contracts—among the technical and intellectual communities that helped legitimize the category.

Second-order effects

  • Critics and incumbent gambling operators gain a clearer argument that prediction markets are functioning primarily as alternative betting venues, rather than differentiated information tools.
  • Questions about student acquisition, sophisticated trading strategies, and disputed outcomes can compound: each makes it harder for platforms to present sports expansion as detached from gambling-market incentives.

Third-order effects

  • If sports liquidity remains the dominant growth engine, prediction markets may increasingly be judged—and governed—by betting-market standards rather than by their original public-information promise.
  • The category could split between products optimized for mass-market speculative activity and products that emphasize forecasting utility, with trust in market design and resolution becoming a durable competitive differentiator.

The trend: Prediction markets are moving from a public-interest forecasting narrative toward a commercially driven sports-trading model, creating a growing legitimacy and governance tension.

Discussion

  • @jcbeam Chris Beam on x
    Prediction market platforms Kalshi and Polymarket are thriving. Yet the OG prediction market boosters aren't entirely happy about it. My dispatch from this year's Manifest conference in Berkeley (gift link): https://www.bloomberg.com/...
  • @leomschwartz Leo Schwartz on x
    Prediction market purists going through the same hard lesson that crypto OGs did https://www.bloomberg.com/... [image]
  • @business @business on x
    Betting on everything is booming. Prediction market purists worry Kalshi and Polymarket may weaken the technology's public good https://www.bloomberg.com/...