Google unveils Universal Cart, a shopping assistant that works “across merchants”, built on the Universal Commerce Protocol, rolling out in the US today
At I/O on Tuesday, Google introduced Universal Cart, its so-called agentic hub for managing shopping in one place.
TechCrunch Aisha Malik
Related Coverage
- Introducing the Universal Cart and more ways to help you shop The Keyword · Vidhya Srinivasan
- Google introduces Universal Cart with AI-powered shopping, price tracking and agentic checkout Moneycontrol · Shaurya Shubham
- Google's Universal Cart will keep an eye on your shopping Engadget · Daniel Cooper
- Gemini-powered Universal Cart helps you shop the web with deal tracking, proactive help 9to5Google · Ben Schoon
- Google's Universal Cart uses Gemini AI to find deals and product restocks — and it might change the way you shop forever TechRadar · Alex Blake
- Forget CamelCamelCamel: Google's new Universal Cart will track prices and find deals for you Android Central · Sanuj Bhatia
- Google Announces New Universal Cart At I/O Search Engine Journal · Brooke Osmundson
- 3 new features are coming to Google Shopping, including a Universal Cart and AI agent restrictions Mashable · Samantha Mangino
- Some of Google's new AI shopping tools are coming to Canada MobileSyrup · Matthew Mountjoy
- Google wants to own your entire shopping journey with Universal Cart and agent-led payments The Next Web · Alina Maria Stan
- Google Search Universal Cart, expands UCP and AP2 Search Engine Land · Barry Schwartz
- A recording of the Google I/O 2026 keynote Google on YouTube
- Google's Universal Cart Pushes AI Deeper Into Checkout — and Into a Race It Hasn't Won Yet Tech Times · Tom K.
Discussion
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@backlon
Dieter Bohn
on x
Universal Cart! A smart, cross-store shopping cart that can find deals, find incompatibilities with different things in your cart, and more. It's really cool, and coming this summer. [image]
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@google
@google
on x
We're introducing Universal Cart — a new hub for shopping on Google. 🛍️ It will work across merchants and across services. 🛒 You'll be able to add things to your cart whether you're shopping on Search, the @GeminiApp, @YouTube or @Gmail. 🛠️ The moment you add a product to [video]
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Suresh Ganapathy
Suresh Ganapathy
on linkedin
I'm incredibly proud to be returning to Google after nearly a decade - and it feels exactly like returning home after a long trip. …
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@y2skot
@y2skot
on bluesky
Lolz. Yeah, let's give yet more personal information and behavioural data to Google. [embedded post]