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Google launches AI-powered shopping features in the US, including conversational search, side-by-side item comparisons, price tracking, and an agentic checkout

There have never been more options for things to buy.  Google is betting AI is how shoppers will make decisions.

The Verge Mia Sato

Discussion

  • @miasato Mia Sato on bluesky
    Google is infusing AI into just about every part of online shopping: browsing for products, calling local stores to ask about inventory (!!), and actually purchasing the item for you.  This is a warning shot to influencers and news orgs doing buying guides:  —  www.theverge.com/n…