Discussion

• Xbox Wire Xbox Wire on x

  We Are Xbox  —  This message was just sent to Team Xbox employees globally.  —  Dear team,

• Pure Xbox Fraser Gilbert on x

  Xbox Is Officially ‘Reevaluating’ What To Do About Exclusivity

• @mweinbach Max Weinbach on x

  Everyone that was giving Asha shit when she took over owes her a massive apology. They were all wrong. Everything she's been doing is the right thing for gamers and seems to really understand what they like and care about. Just an incredible job in a very short time

• @pirat_nation @pirat_nation on x

  Microsoft's new Xbox chief Asha Sharma is reevaluating exclusive games. In a memo to employees she and Xbox Chief Content Officer Matt Booty wrote: “Along the way, we will reevaluate our approach to exclusivity, windowing, and AI, and share more as we learn and decide.” This [ima…

• @geoffkeighley Geoff Keighley on x

  Xbox has announced its new strategy. “The model that got us here won't be the one that takes us forward.” Changes will include: - Reevalution of exclusivity, windows and AI. - Microsoft Gaming back to Xbox - New north star: Daily active players. [image]

• @hollowtide @hollowtide on x

  She sure does seem to like Halo... [image]

• @g27status @g27status on x

  These last few days have been a whirlwind for Xbox - Flirting with return to exclusivity - Ditching Microsoft Gaming for the Xbox brand - Targeting daily players - Cut Game Pass prices Still tempering my expectations until more action is taken, but keen to see where things head

• @asha_shar Asha on x

  We are Xbox https://news.xbox.com/... [image]

• @steinekin Stein on x

  The Xboss has spoken WE! ARE! XBOX!!!

• @tomwarren Tom Warren on x

  “We Are Xbox”: read the memo defining Microsoft's gaming future. Microsoft's new Xbox leader starts to talk strategy for the company's gaming business 👇 https://www.theverge.com/...

• @vicious696 Parris on x

  This is the most definitive message in the 25 years of Xbox Can't help but be impressed and rooting for them to deliver

• @xbox @xbox on x

  We Are Xbox [image]

• @destinlegarie Destin on x

  I don't think this means a bunch of exclusives all of a sudden. Maybe timed like Forza 6 though. Also PC will be day and date and that's all I really care about as a player tbh.

• @interneth0f @interneth0f on x

  Asha Sharma became CEO of Xbox only 2 months ago and she's already done some big things for its customers: - Cut Xbox Game Pass Ultimate from $29.99 to $22.99 per month - Announced Project Helix, the codename for the next-gen console - Rebranded from Microsoft Gaming back to [ima…

• r/pcgaming r on reddit

  We Are Xbox - Xbox Wire

• r/consoles r on reddit

  We Are Xbox - Xbox Wire

• Pure Xbox Fraser Gilbert on x

  Four Key Priorities For Xbox's Future Outlined By CEO Asha Sharma & EVP Matt Booty

• @welfare_jbp John Welfare on x

  Ok so maybe Xbox did need a non gamer to come in and say the obvious.

• @delta1169 @delta1169 on x

  Xbox Bros seeing the death of Microsoft Gaming and the return of Xbox. [video]

• @tomwarren Tom Warren on x

  scoop: Microsoft is bringing Xbox back and scrapping Microsoft Gaming. During an internal all-hands today, Microsoft's new Xbox CEO announced the return of the Xbox org and lots more. Full details 👇 https://www.theverge.com/...

• @pirat_nation @pirat_nation on x

  Xbox CEO Asha Sharma announced today during an internal town hall that Microsoft is dropping the “Microsoft Gaming” name and returning to the Xbox brand for its entire gaming division. “Xbox needs to be our identity,” said Sharma This reverses the 2022 rebrand when Phil Spencer […

• @wario64 @wario64 on bluesky

  The Verge: ‘Sharma announced that Microsoft is returning to using Xbox for its gaming division, instead of Microsoft Gaming.  “Xbox needs to be our identity,” said Sharma, noting that Microsoft Gaming was a departure from that.’ buff.ly/WfoKsoz [image]

• @knoebel @knoebel on bluesky

  Microsoft Gaming is dead, Microsoft is bringing back Xbox as its gaming brand.  A new Xbox logo also has appeared over the campus and according to Tom Warren it was also used internal Project Helix materials.  —  www.theverge.com/report/91748...  [image]

• @tomwarren.co.uk Tom Warren on bluesky

  scoop: Microsoft is bringing Xbox back and scrapping Microsoft Gaming.  During an internal all-hands today, Microsoft's new Xbox CEO announced the return of the Xbox org and lots more.  Full details 👇 www.theverge.com/report/91748...

• r/LastStandMedia r on reddit

  Microsoft brings Xbox back, scraps Microsoft Gaming

• r/XboxSeriesXlS r on reddit

  Microsoft brings Xbox back, scraps Microsoft Gaming

• r/technology r on reddit

  Microsoft brings Xbox back, scraps Microsoft Gaming |  Xbox is Microsoft's gaming identity moving forward.

• r/kindafunny r on reddit

  Microsoft brings Xbox back, scraps Microsoft Gaming

• r/gaming r on reddit

  Microsoft brings Xbox back, scraps Microsoft Gaming

• r/xbox r on reddit

  Microsoft brings Xbox back, scraps Microsoft Gaming

• Gameranx Ryan Parreno on x

  Asha Sharma & Matt Booty Shares Xbox Letter To The World - A Manifesto For Their Future

• r/playstation r on reddit

  Xbox CEO is “Reevaluating Exclusivity”

• Pure Xbox Fraser Gilbert on x

  It's Been Years Since Xbox Acquired A Studio, But It Sounds Like They're Considering It Again

• Pure Xbox Fraser Gilbert on x

  Asha Sharma Says Xbox Is Investing To Make Series X|S Consoles A ‘First-Class Experience Again’

• Pure Xbox Fraser Gilbert on x

  Random: Three New Xbox Slogans Have Been Added To The Office Windows At Microsoft HQ