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Chronicles

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Sources: Thoma Bravo prepares to hand over customer experience management company Medallia to creditors, leading to a ~$5.1B wipeout for Medallia's investors

Private equity firm Thoma Bravo is nearing an agreement to hand over software firm Medallia to its lenders, wrapping up months …

Reuters

Context & Ripple Effects

Medallia moved from a 2019 IPO filing to a $6.4B take-private deal by Thoma Bravo in 2021. The reported creditor handover reverses that ownership thesis and puts the sponsor’s roughly $5B investment at risk.

Later related coverage identifies a Blackstone-led consortium as the prospective new controller, suggesting the creditor process is a transition in ownership rather than an endpoint for the operating company.

First-order effects

  • Medallia’s lenders would take control if the proposed handover closes, while Thoma Bravo and the company’s investors would lose their equity investment.
  • Control of a customer-experience software vendor would shift from its private-equity sponsor to creditor-backed owners, creating an immediate change in governance and capital priorities.

Second-order effects

  • A creditor-led transfer gives any incoming buyer or consortium a path to acquire Medallia after the prior equity has been wiped out, as the later Blackstone-led transaction indicates.
  • Other leveraged software owners and lenders will scrutinize whether enterprise-software cash flows support existing debt loads, increasing pressure to renegotiate capital structures before equity value is exhausted.

Third-order effects

  • If similar restructurings recur, ownership of mature software businesses may move more often from buyout funds to credit investors and successor sponsors, shifting bargaining power toward lenders.
  • The episode underscores that take-private outcomes can diverge sharply from operating continuity: the business may retain strategic value even when the original sponsor’s equity does not.

The trend: This is one data point in a broader repricing of leveraged software buyouts, where lenders and new capital providers can become the decisive owners when the original equity thesis fails.

Discussion

  • @edzitron.com Ed Zitron on bluesky
    $5bn+ in equity wiped out, one of the largest losses in private credit and private equity history.  Blackstone yet to mark the loan down further than 63 cents on the dollar for its $1.5bn in debt that will no longer get paid.  Medallia was killed by onerous loans made based on st…