Ad buyers say ad rates for ChatGPT are falling from $60 CPM to as low as $25 and the minimum spend to advertise is down to $50K from $250K at launch Digiday 2026-04-18 Krystal Scanlon CPM, ChatGPT Related Coverage OpenAI Plans New Pricing for ChatGPT Ads, Explores Other Upgrades The Information · Ann Gehan OpenAI under the microscope—what ChatGPT shifts mean for advertiser AI strategies Ad Age · Parker Herren Advertisers are testing ChatGPT ads — but uncertainty remains high Search Engine Land · Anu Adegbola Discussion @rustybrick Barry Schwartz on x Cheaper ads on ChatGPT Max Willens Max Willens on linkedin Well, that didn't take long. — The price of ads in ChatGPT, when bought through the right kinds of channels, is now down to $15, and I'd bet it's even lower by Cannes. …