Adobe rolls out Firefly Foundry, which creates AI-generated “commercially safe” images, video, and more grounded in a brand or franchise's creative universe Deadline 2026-01-23 Dade Hayes Adobe, AI, Firefly Foundry Related Coverage Adobe partners with artists and studios to expand Firefly Foundry for media and entertainment BMI Adobe Launches Firefly Foundry to Safeguard IP Rights for Creative Artists Analytics India Magazine · Smruthi Nadig Adobe Hammers Together Media AI Partnerships With Firefly Foundry Forbes · David Bloom Adobe Expands Firefly Foundry Partnerships To Bring Brand-Specific Generative AI To Film And TV Workflows Pulse 2.0 · Amit Chowdhry Generative AI can be much more than just prompts. It is shaping up to be a fully-realized professional tool that can respond to high-precision creative intent. … Kent Keirsey