Comcast's ad-supported streaming TV service Xumo says its US user base grew 2.5x since January to reach 24M+ MAUs, with total hours streamed more than doubling
Todd Spangler / Variety :
Comcast acquires Xumo, an ad-supported video streaming service that has about 10M MAUs, source says for over $100M
source peg the price as more than $100m, but not material for Comcast. https://www.cnbc.com/... Thanks: @mattrosoff See also Mediagazer
Sources: Comcast is in advanced talks to acquire Xumo, which offers an ad-supported video streaming service, as Comcast prepares to launch NBC's Peacock
Deal would help cable giant's digital-video ambitions as it prepares to launch its own video-streaming service
Source: T-Mobile to launch a free, ad-supported mobile video streaming service through the Layer3 division it acquired last year and using licensed Xumo tech
T-Mobile will join the streaming wars in the next few weeks with a free, ad-supported mobile video service, according to a source familiar with the matter. Thanks: @alexeheath
Free ad-supported streaming services from Roku, Pluto TV, Xumo, and others attract viewers and appeal to TV manufacturers, which receive recurring ad revenue
Subscription services might dominate the over-the-top video market today, but free, ad-supported platforms are beginning to find … Tweets: @digiday See also Mediagazer Tweets: @digiday : These service...