Snapchat avoids the fake news epidemic by vetting publishers who appear in Discover, hiring human editors for Live Stories, and limiting re-sharing
Evan Spiegel, Snapchat CEO and cofounder — Facebook emerged during the U.S. election as a central political and news source …
NFL, Snapchat agree to multi-year partnership extension; NFL gets a Discover slot, will produce Live Stories for games; Snapchat will do most of ad-selling work
Yoree Koh / Wall Street Journal :
Snapchat brings Live Stories to the web for the first time during Oscars
The Oscars Get the latest news about the 2016 Oscars … Geoff Weiss / Tubefilter : Snapchat Launches Web Player For Oscars, Makes First Live Story Viewable On Desktops Jake Smith / ZDNet : Snapchat com...
Snapchat brings Live Stories to the web for the first time during Oscars
Snapchat brings Live Stories to the web for the first time — Some of last night's most entertaining Oscars coverage was on Snapchat, but this year you didn't have to be inside Snapchat's app to see ...
Snapchat teams up with Nielsen to measure video ad reach for Live Stories and Discover, also signs deal with ad tech firms Innovid and Sizmek
Mike Shields / Wall Street Journal :
Snapchat teams up with Nielsen to measure video ad reach for Live Stories and Discover, also signs deal with ad tech firms Innovid and Sizmek
Snapchat Enlists Nielsen to Track Ad Campaigns — Move should please ad buyers, who have been clamoring for more data from fast-growing mobile app
Snapchat launches Story Explorer to let users view multiple perspectives of moments in Live Stories, starting in New York and Los Angeles
Inside Snapchat's newest feature: Story Explorer — Snapchat Inc. Chief Executive Evan Spiegel grabs his iPhone, opens his Venice company's app and taps an icon for “Los Angeles.”
Snapchat signs one-year deal with NFL, will curate Live Stories including league and fan content; both Snapchat and NFL will sell ads and split revenue
Kurt Wagner / Re/code :
Snapchat says its Live Stories, which include multiple ads costing around 2 cents per view for advertisers, are viewed on average by 20M people per day
Kurt Wagner / Re/code :