Ahead of the midterms, US political campaigns are using voter-profiling companies and vast amounts of data to target campaign ads on guns, vaccines, and QAnon
even a “Trump resistance” score. Yes, you too may have a “QAnon Believer” score. https://www.nytimes.com/... Julia Rosen / @juliarosen : The one when the NYT discovers models and scores. Decade late t...
Political campaigns are shifting marketing dollars after ad bans by Facebook and Google, with email lists, influencers, and other ad platforms on the rise
Renting, swapping and selling campaign email lists to new candidates and causes is a booming political business, but it comes with risks. Tweets: @davidsiders , @josh_nelson , @ec_schneider , @opensec...
Google's limits on microtargeting of political ads for state and federal candidates shakes up ad plans and frustrates both Democrats and Republicans
but it's a secret April Glaser / Slate : Will Google's Changes to Political Ads Hurt Democrats or Republicans More? Washington Post : Google's new political ad rules unite Democratic and Republican ca...