2019-01-10
VentureBeat
8 related
Google says Chrome's ad blocker, which adheres to Coalition for Better Ads' guidelines, is rolling out globally on July 9
Emil Protalinski / VentureBeat :
2018-02-15
Wall Street Journal
4 related
Sources say Google dominated Coalition for Better Ads' research and review process, which helped determine ads that will be blacklisted by Chrome
Critics say the search giant's ad-blocking plan—which will screen out certain types of ads in its Google Chrome browser—is self-serving
2017-04-21
Ad Age
6 related
Google, Microsoft, major ad buyers and publishers coordinating on ad blocking plan, says Coalition for Better Ads' counsel, who expects a rollout by end-of-year
The biggest players in advertising and tech are mapping out a strategy to kill off the digital ads that have been deemed as the absolute worst by consumers.
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