AppLovin reports Q4 revenue up 44% YoY to $1.37B, vs. $1.26B est., net income up 248%, ad revenue up 73%, and Q1 guidance above est.; APP jumps 27%+
but what does the company actually do? Forbes : Can AppLovin Stock Keep Soaring? 850% Growth And Beyond Timothy Smith / Yahoo Finance : AppLovin Stock Surged Nearly 30% After Earnings—Watch These Key ...
Meta's Reality Labs division posts a $2.96B loss in Q1 2022, up from a $1.8B loss in Q4 2021, on revenue of $695M, and says Reality Labs has ~17,000 employees
in the 2030s David Heaney / UploadVR : Zuckerberg Sees Project Cambria ‘Eventually Replacing Your Laptop’ Kali Hays / Insider : Mark Zuckerberg tries to reassure investors that Facebook's metaverse is...
Walmart launches a self-serve ad platform to let advertisers buy on-site search and sponsored product ads on Walmart.com
Allison Schiff / AdExchanger : Tweets: @danielpmcdermot Tweets: Dan McDermott / @danielpmcdermot : Wow @walmart is going to pollute their website with more overpriced 3rd party merchandise. I go to h...
Mobile ad network Kiip hires new CEO after former CEO Brian Wong was indicted by a grand jury Friday on a sexual assault charge from an SXSW encounter in 2016
Allison Schiff / AdExchanger :
Recap of Pichai's testimony before Congress, where he said Google had 100+ people working on a Chinese search engine but has no plans to launch it “right now”
does it? Washington Post : Google CEO Pichai says in Post interview the company is still figuring out China and hate speech … Ina Fried / Axios : Google's Pichai on antitrust: There's more internation...
Reddit is rolling out autoplaying video ads on mobile and desktop for standalone ad campaigns, but this rollout will not add pre-roll ads to videos
and yes, they autoplay Allison Schiff / AdExchanger : Advertisers Can Now Buy Video Ads On Reddit reddit.com : HardwareReddit brings autoplay native video ads to desktop and mobile See also Mediagazer
Facebook Q1: revenue of $11.97B, up 49% YoY, vs. $11.41B est, net income of $4.99B, up 63% YoY; MAUs up 13% YoY to 2.20B, DAUs up 13% YoY to 1.45B; stock up 8%+
but viewership is already declining Kurt Wagner / Recode : Facebook says Europe's new data privacy rules won't hurt its business — too much John Battelle / NewCo Shift : Advertisers to Democracy: ¯\_(...
35 publishers including Hearst, WaPo, and NBCU are trying TrustX, a programmatic ad exchange with impressions, audited by Moat, eclipsing 1B so far this month
Allison Schiff / AdExchanger :
Facebook releases guidelines on ad content, prohibits monetization of violence, porn, drugs, hate, debated social issues, and other content types
Facebook offers features that help creators … Andrew Hutchinson / Social Media Today : Facebook Announces New Guidelines on Content Monetization and Advertising Censorship James Farrell / SiliconANGLE...
Cliqz, the German privacy-focused browser maker backed by Mozilla, buys Ghostery browser extension, which monitors and lets you block tracking scripts on sites
Allison Schiff / AdExchanger :