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Company

eMarketer

7 articles stable

eMarketer has appeared in 7 articles since 2016-08. Coverage peaked in 2017Q1 with 2 articles.

Articles
7
mentions
Velocity
0.0%
growth rate
Acceleration
0.000
velocity change
Sources
6
publications
ChatGPT’s $102B Bet: A GPU Rack Isn’t a Billboard
OpenAI’s internal model calls for roughly $102B in advertising revenue by 2030—36% of revenue—while eMarketer puts the entire U.S. chatbot-ad market at no more ...

Coverage Timeline

2025-02-19
Bloomberg 3 related

How PDD's Temu, the world's biggest online dollar store, got sucked into President Trump's trade war; eMarketer expects Temu to have $30B in US sales in 2025

along with a 72-hour workweek regime on the side https://www.bloomberg.com/... Zheping Huang / @pingroma : Together, @spencersoper, @ClaireYChe & I take you to the Chinese factory producing random ite...

2024-08-19
Financial Times

Walmart says its US ad business grew 30% in the past year from Q2; eMarketer says Walmart will claim 6.8% of 2024 US retail media spending, for $3.7B in revenue

Gregory Meyer / Financial Times :

2021-06-09
Bloomberg 1 related

Research: cost per click for Amazon search ads was $1.16 in May, up from $0.75 YoY; eMarketer says Amazon's ad revenue in the US will cross $20B this year

- Rates in May rose 50% from a year earlier, signaling profits  — Merchants look to raise prices to cover cost of visibility

2019-03-30
eMarketer 1 related

eMarketer expects Amazon Music will pass 35M MAUs in the US this year, up 17.7% YoY, growing faster than any other digital audio service in its forecast

Blake Droesch / eMarketer :

2017-03-15
Wall Street Journal 16 related

Report: US digital ad spend to rise 16% in 2017 to $83B, as ad revenue of Snapchat to rise 158%, Facebook by 32%, Google by 15%, and Twitter to drop by 4.7%

Snapchat poised for “explosive growth” but will remain a small piece of the entire digital ad pie, according to eMarketer's forecast

2017-02-04
VentureBeat 21 related

Snap Inc. files for IPO, aiming to raise $3B; firm had $404M in revenue in 2016, up 500% YoY, on a $514M net loss

Friday, February 3 Peter Cohan / Forbes : 3 Reasons To Punt On Snap's IPO Chris Smith / BGR : Snap sees Apple is a significant competitor ahead its big IPO Alex Hern / The Guardian : Despite Snapchat'...

2016-08-29
Business Insider 3 related

Snapchat's head of revenue operations says the company is planning to introduce behavioral ad targeting in Q3 2016

Snapchat is planning to introduce behavioral targeting for advertisers, the company's director of revenue operations Clement Xue revealed in an eMarketer report published earlier this week.

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Quarterly Coverage

Top Sources

Narrative

TEXXR tracks 40 tech news articles mentioning eMarketer, dating back to March 2015. The biggest stories include eMarketer cuts growth forecasts for US smartwatch market in 2016 from 60% to 25% YoY,... and eMarketer cuts growth forecasts for US smartwatch market in 2016 from 60% to 25% YoY,.... Frequently covered alongside Amazon, Apple, Google, Instagram, and Facebook. Coverage has increasingly focused on consumer, enterprise themes.

Key Moments

2024Q4enterprise -67pts; consumer +33pts
2025Q1enterprise +67pts; consumer -33pts
2026Q3consumer +100pts

Relationships

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