How Reddit's blockchain-based Collectible Avatars, which avoid the NFT label, became popular; Polygon data shows the total sales volume was $10M+ by November 2
Reddit defied the Crypto Winter and created a $10 million market for customizable avatar NFTs, all while avoiding crypto jargon. For @FortuneMagazine, @marcoquiroz10 and I spoke with users to figure out how they pulled it off and what might come next: https://fortune.com/...
Thanks @FortuneMagazine — credit to the team who brought the avatar-creator on-chain, that was the massive unlock. There were a few people laughing at the idea when I shipped v1 over a decade ago, but builders gotta build 🤷♂️ https://fortune.com/... https://twitter.com/...