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Chronicles

The story behind the story

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French music streamer Deezer goes public via SPAC on the Euronext stock exchange, opening at €8.50/share before dropping ~27% to around €6.50

Reuters

Context & Ripple Effects

Deezer's listing closes a seven-year loop: in 2015 it planned a $343M French IPO at roughly €1B, then postponed it indefinitely citing market conditions and stayed private, topping up with a $185M raise at a $1B+ valuation in 2018.

The 2022 return to market came via a SPAC merger at a €1.05B valuation — essentially the same price the company commanded in 2015 — and the debut immediately repriced it: an €8.50 open falling about 27% to around €6.50 puts the public market value meaningfully below the deal terms.

First-order effects

  • Deezer finally gains a Euronext listing and a public currency, but at a share price implying a valuation below the €1.05B its SPAC merger was struck at — an immediate markdown for PIPE and sponsor holders.
  • Retail and institutional buyers who received shares at the deal price are underwater on day one, which sets the tone for any follow-on fundraising.

Second-order effects

  • The flat-since-2015 valuation plus a weak debut hands ammunition to the argument that SPAC routes deliver worse outcomes than the traditional IPO Deezer abandoned in 2015, pressuring other European music-tech firms weighing the same shortcut.
  • Spotify's scale advantage is now priced publicly: Deezer must justify a standalone listing against a dominant rival whose economics investors can compare line-by-line.

Third-order effects

  • If the pattern holds, second-tier streaming services reach public markets after long private stays at valuations frozen from their earlier funding rounds — public investors, not private marks, set the clearing price.
  • A discounted debut narrows Deezer's options for funding content and subscriber acquisition with equity, pushing consolidation or strategic-sale scenarios back onto the table for Europe's challenger streamers.

The trend: Music streaming's challengers are reaching public markets through SPACs at valuations unchanged from their private rounds, and public investors are marking them down on arrival.