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TEXXR

Chronicles

The story behind the story

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RadioShack, purchased by private equity firm REV in 2020, reintroduces itself as a crypto exchange trying to attract users with a stream of often profane tweets

Gen Z may not be familiar with the RadioShack of their grandparents, but they're getting to know its replacement.

Washington Post Yiwen Lu

Discussion

  • @trungtphan Trung Phan on x
    RadioShack intern, explained https://twitter.com/...
  • @arvalis @arvalis on x
    Radioshack is getting a lot of attention for being edgelord wacky right now. This is an ad campaign to court public favor for their crypto scheme. You can see the person running the account here hiring people to work on the Radioshack project. Please do not fall for this grift. h…
  • @mattbinder Matt Binder on x
    you know that internet marketing guy Tai Lopez from all those YouTube “get rich quick” scheme video ads? his company owns Radio Shack now. when you retweet those dumb tweets, you're helping them promote their crypto platform. that's right, RadioShack sells crypto now. https://twi…
  • @gah650 George Howard on x
    Because no two words signify innovation more than 'radio and'shack' https://twitter.com/...
  • @mgsiegler M.G. Siegler on x
    🎶 You had your time, you had the power You've yet to have your finest hour Radio... 🎶 https://twitter.com/...
  • @chris_journo Christopher Hutton on x
    I'm sorry, RadioShack became WHAT!?!?! I've seen so many older tech brands from the 00s embrace the Crypto scene. Napster, LiveWire. Now RadioShack? WTF dude. https://twitter.com/...
  • @dsilverman Dwight Silverman on x
    With crypto approaching its true value - $0 - RadioShack may have picked the wrong direction and time to “pivot.” Remember RadioShack? It's now a crypto company with wild tweets. https://www.washingtonpost.com/ ...
  • @trengriffin Tren Griffin on x
    Radio Shack was an important part of the early personal computer era. The name TRS-80 Micro Computer System was an abbreviation of Tandy Radio Shack, Z80 [microprocessor]. The cassette player was, well, something else. https://twitter.com/... https://twitter.com/...
  • @pkafka Peter Kafka on x
    Good story but perfect 2022 summary. https://twitter.com/...
  • @mattbinder Matt Binder on x
    this is why RadioShack posts “edgy” tweets now https://mashable.com/...
  • @diction Nick on x
    Hey before y'all start patting RadioShack on the back for learning how to be edgy on Twitter a few years too late, they're doing lame ass crypto shit. That's all it is. https://mashable.com/...
  • @waystarroyhoe Monica on x
    you either die a hero or live long enough to see yourself become the villain https://twitter.com/...
  • @purpleforamber Kylie on x
    Using the smear campaign against Amber Heard as a marketing strategy is wildly unprofessional and reflects very poorly on RadioShack as a brand. Regardless of which party is in the wrong, turning a trial concerning domestic abuse allegations into a cheeky joke is unacceptable. ht…
  • @emilio__oilime Emilio on x
    radioshack marketing team https://twitter.com/...
  • @win98tech @win98tech on x
    Haha yeah man those Radioshack tweets are fire haha yeah also its a front for a crypto scam run by a known scam artist that buys up failed business and turns them into scams haha really fire posts tho
  • @hkanji Hussein Kanji on x
    Radio Shack has reinvented itself as a crazy crypto company https://www.washingtonpost.com/ ...
  • @itsyiwenlu Yiwen Lu on x
    The 100-year-old @RadioShack wants to bring crypto to the masses. Dropping NSFW tweets was part of their strategy. I talked to the company's CMO in my latest story: https://www.washingtonpost.com/ ...
  • @arvalis @arvalis on x
    Radioshack was purchased by Tai Lopez who is a textbook financial guru scam artist. They rebranded Radioshack as a crypto platform because of course they did. It's just all so stupid. https://twitter.com/...
  • @dpakman David Pakman on x
    Did Radio Shack's twitter account get hacked? Really crazy stuff happening over there
  • @brentalfloss Brent Black on x
    WHAT IN TARNATION is going on with Radio Shack's Twitter????? https://twitter.com/...
  • @smdiehl Stephen Diehl on x
    These zombie companies turned crypto schemes are getting weird. https://www.washingtonpost.com/ ...
  • @jordylancaster Jordan Chamberlain on x
    RadioShack exec: we aren't getting enough engagement on social, anyone have suggestions on what to do? Underpaid intern: [snorting line of coke] burn it to the ground https://twitter.com/...