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Chronicles

The story behind the story

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How Apple's rumored iPhone and other hardware subscriptions will squeeze more revenue from its users, and why the company may expand its financial services

more money for Apple because people will swap out their phones more often and Apple can still resell trade-ins. https://www.bloomberg.com/...

Bloomberg Mark Gurman

Discussion

  • @rwandarob @rwandarob on x
    how much Apple would generate over 3 years from the subscriptions compared with the upfront price: iPhone 13 ($35/month): $1,260 over three years instead of $799 iPhone 13 Pro ($45/month): $1,620 instead of $999 iPhone 13 Pro Max ($50/month): $1,800 instead of $1,099 https://twi…
  • @davegirouard @davegirouard on x
    @markgurman Your back-of-envelope AAPL subscription delivers 60-70% more revenue in 3 years, but costs 3X to deliver. 🤔 Perhaps some recovery on resale of used phones banking on that seems unwise.
  • @hypervisible @hypervisible on x
    Good breakdown. In short—more money for Apple because people will swap out their phones more often and Apple can still resell trade-ins. https://www.bloomberg.com/...
  • @imhassan Imran Hussain on x
    If iPhone subscription means that you end up paying a lot more for the device than it actually costs, how is it different than current cellular service providers? Where's the benefit?
  • @marcdglenn Marc Glenn on x
    “There is a deeper drive within Apple - a feeling that if Apple doesn't create it, no one else will - that is driving teams forward.” https://www.aboveavalon.com/ ...
  • @dsilverman Dwight Silverman on x
    Having Macs, iPhones, iPads etc. all on processors it owns makes Apple even more formidable. And that's what makes it easier to push all products forward at the same time. Worth your time to ready. Apple Is in a League of Its Own https://www.aboveavalon.com/ ...
  • @neilcybart Neil Cybart on x
    Over the past 18 months, Apple has held seven jam-packed product unveilings that have included a variety of new HW, SW, & services. Apple's peers would be thrilled to hold just one of these presentations every year or two. https://www.aboveavalon.com/ ...
  • @neilcybart Neil Cybart on x
    There is no other company in the same league as Apple when it comes to maintaining and updating such a wide and comprehensive ecosystem of devices & services. The pace of new product unveilings has played a role in Apple pulling away from the competition. https://www.aboveavalon.…