Discussion

• @johnnyryan Johnny Ryan on x

  I spoke to @EURACTIV's @BertuzLuca about Google's sandbox announcement today https://www.euractiv.com/... https://twitter.com/...

• @lukolejnik Lukasz Olejnik on x

  Google announces transfer of Privacy Sandbox ("privacy-preserving advertising systems") to Android “limit sharing of user data with third parties and operate without cross-app identifiers, including advertising ID”. Huge news for privacy, and competition. https://www.blog.google/…

• @nichcarlson Nicholas Carlson on x

  Google and Apple showing who the real “duopoly” is... https://www.wsj.com/...

• @joannastern Joanna Stern on x

  Breaking... Facebook / Meta's business model https://www.wsj.com/...

• @samschech Sam Schechner on x

  After Apple, now Google says it wants to restrict cross-app tracking. Still early with few details, but if the impact is anything like it was w/ Apple, the impact on the mobile ads business could be huge. Story w @trippmickle @patiencehaggin https://www.wsj.com/...

• @lukolejnik Lukasz Olejnik on x

  The devil will be in the details: how tight is the isolation? For example what are the limits on the sell-site and buy-side reporting? User data flows? Can we trust the “trusted servers”? Why? https://twitter.com/...

• @lukolejnik Lukasz Olejnik on x

  What does it mean? Advertising ID will be purged. They transfer web-centric Privacy Sandbox proposals to the mobile ecosystem (Android 13), details here: https://developer.android.com/ .... Relevant tech proposal (privacy-preserving ad targeting): https://developer.android.com/ .…

• @lukolejnik Lukasz Olejnik on x

  What does it mean? Advertising ID will be purged. They transfer web-centric Privacy Sandbox proposals to the mobile ecosystem (Android 13), details here: https://developer.android.com/ .... Relevant tech proposal (privacy-preserving ad targeting): https://developer.android.com/ .…

• @patiencehaggin @patiencehaggin on x

  Google promises a 2-year warning before the Android mobile ID gets deprecated https://www.wsj.com/...

• @astaniscia86 Giulio S. on x

  The Privacy Sandbox For Android will be a nightmare for attribution: ° Reports for ad view attribution sources are sent 1 hour after the source expires ° This expiry date can be configured, but it cannot be fewer than 2 days or more than 30 days https://developer.android.com/ ...…

• @simonjharris @simonjharris on x

  2/3 Beyond this: 4⃣Existing ad features will be supported for at least 2 years. 5⃣The future of the AAID is a little unclear. 6⃣ Google will work with partners to ensure they don't self preference cc @wayneblodwell, @alextcone & @Chronotope https://twitter.com/...

• @simonjharris @simonjharris on x

  1/3 🚨Google Just the Privacy Sandbox For Android. It: 1⃣Will operate without cross-app identifiers. 2⃣Will build on the Privacy Sandbox for Chrome 3⃣Will enter testing later this year cc @pbannist @aripap & @mjbarash https://privacysandbox.com/... https://twitter.com/...

• @hypervisible @hypervisible on x

  Google “plans to keep supporting current smartphone identifiers for at least the next two years and to give the industry substantial notice before any changes. It [Google] said it plans to work with the industry to develop the replacements.” https://www.wsj.com/...

• @joshsternberg Josh Sternberg on x

  If Apple was dealing body blows to Facebook, Google just delivered a massive uppercut.

• @megancgraham Meg Graham on x

  Google “said it plans to keep supporting current smartphone identifiers for at least the next two years and to give the industry substantial notice before any changes. It said it plans to work with the industry to develop the replacements.” https://www.wsj.com/...