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TEXXR

Chronicles

The story behind the story

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Visa says customers made $2.5B in payments with its crypto-linked cards in its fiscal Q1 of 2022, which was 70% of its crypto volume for all of FY 2021

Frank Holland / CNBC :

CNBC Frank Holland

Context & Ripple Effects

This quarter is the payoff of Visa's July 2021 partnership with 50+ crypto firms including Coinbase, which had already pushed $1B+ through crypto-linked cards in just half a year. By fiscal Q1 2022, that run-rate more than doubled: $2.5B in a single quarter equals roughly 70% of everything spent on these cards in all of FY2021.

The timing matters because PitchBook's funding data marks Q1 2022 as the last quarter of rising crypto VC investment before a multi-quarter slide — this card-volume surge sits at the very top of the cycle. What came after reframes it: by mid-2025 Visa reported stablecoin transaction volumes of $752B in a single month, suggesting the card program was an early probe of how crypto touches its rails.

First-order effects

  • Visa's crypto partners — Coinbase and the other 50+ firms in the program — see consumer card spend accelerating fast enough that one quarter now rivals a full prior year of volume.
  • Visa gets hard evidence that crypto-linked cards are a real interchange line, not a marketing experiment, at the moment its crypto partnerships are still scaling.

Second-order effects

  • Issuing infrastructure chases the volume: Cardless later built a business letting Coinbase and others launch co-branded credit cards, raising $60M against projected revenue growth from $15M to $150M annualized — exactly the issuer-side demand a $2.5B-quarter creates.
  • When crypto spending collapsed after Q1 2022, the volume case for card-based crypto shifted toward stablecoins, pushing Visa to productize that side rather than abandon it.

Third-order effects

  • If the pattern holds, networks stop treating crypto as a card-funding gimmick and rebuild around it as settlement infrastructure — Visa's Stablecoin Platform for ~15,000 financial institutions and 200M+ merchants is that structural endpoint already visible from here.
  • Crypto's path into mainstream payments runs through incumbent rails rather than around them, narrowing the gap between regulated card networks and the assets they once merely converted at point of sale.

The trend: Payment networks are absorbing crypto in two waves — first as card-funded spend, then as stablecoin settlement — with Visa's volume disclosures marking each stage.

Discussion

  • @loic Loic Le Meur on x
    People want BTC instead of miles on their credit cards. I would like $luna rewards https://www.cnbc.com/...
  • @simonyusea Simon Yu on x
    I have to give props to Visa. They moved quickly on allowing crypto payments through white label partnerships. They didn't block it out and embraced it. The banks should be afraid as they are now competing with fintech, neobanks, and now crypto as well. https://www.cnbc.com/...