Twitter quietly updates its developer guidelines to say AMP support will be phased out by Q4; some publishers have reported months of lower Twitter referrals
AMP — Accelerated Mobile Pages — is an open-source technology for creating fast-loading … Oliver Haslam / iMore : Twitter ditches AMP, gives people the real website on mobile Jonathan Lamont / MobileSyrup : Twitter's mobile apps won't open links in AMP anymore Mahmoud Itani / XDA Developers : Twitter no longer loads AMP versions of web pages on mobile John Gruber / Daring Fireball : Twitter No Longer Sends Users to AMP Pages Matt Southern / Search Engine Journal : Twitter Cancels AMP Tweets: Barry Adams / @badams : If you're seeing a drop in AMP traffic, it looks like Twitter has decided to send its users to non-AMP articles sincde the middle of October. Death by a thousand cuts. 😈 https://twitter.com/... Tom Warren / @tomwarren : yes, yes, yes. Please kill AMP everywhere https://twitter.com/... Jack Marshall / @jackmarshall : with ad-free articles via its “Blue” product, Twitter has essentially created its own version of AMP. (using tech it bough from Scroll) https://twitter.com/... Aram Zucker-Scharff / @chronotope : AMP is on death watch now. With Google no longer requiring it & Twitter no longer sending people to it, I expect to see its existence slowly die off over the next few years. As it should be. The return to needing to maintain only 1 website to perform well on the web is a relief. https://twitter.com/... Artem Russakovskii / @artemr : Twitter will no longer direct you to AMP pages of shared links. Good! “We're in the process of discontinuing support for this feature and it will be fully retired in Q4 of 2021.” https://developer.twitter.com/ ... Sean Kerner / @techjournalist : RIP AMP .... I can't see any reason why it will persist for much longer...and won't head the way of WAP (yeah i'm old ..). https://twitter.com/... Jeff Johnson / @lapcatsoftware : AMP is dying. It will not be missed. https://twitter.com/... https://twitter.com/... Matt ‘TK’ Taylor / @mattietk : Twitter has stopped redirecting links to AMP pages, something they never should have done in the first place. Publishers, your reasons to support AMP are dwindling. Get rid of this Trojan horse. https://searchengineland.com/ ... @ow : please please please let this be the start of the end for AMP https://searchengineland.com/ ...