Tel Aviv-based startup Hour One is paying people to use their likenesses to create AI-voiced characters for marketing and educational videos for its clients
i.e. they scan your face while you make expressions and talk, then they can autogenerate you saying *anything* for ads, promo, customer service, etc: https://www.technologyreview.com/ ... Bill Fitzgerald / @funnymonkey : Another day, another tech startup finding ways to extract the humanity from people. https://twitter.com/... Tawana Petty / @combsthepoet : 🙄😬 “The firm does not let people have a say in how their likeness will be used or what words will be put into their mouths, but it has an ethics policy... “We're pretty conservative about the types of businesses that we work with,” ... no gambling, no sex, and no politics.” https://twitter.com/... Techni-Calli / @iwillleavenow : Can't imagine this causing serious reputational harm or confusion for anyone, nope, no siree. https://twitter.com/... Carol H Tucker / @carolhtucker : While I have always been considered a bit of a character in RL and my 2nd lives, I'm not sure I'm ready to let myself become part of the deep fake industry.... https://www.technologyreview.com/ ... Will Douglas Heaven / @strwbilly : People are hiring out their faces to become deepfake-style marketing clones: “I can't say that anyone today is making a living doing this. But we think if all goes well it will be a viable way to make an income.” https://www.technologyreview.com/ ... Farah Shoucair / @farahshoucair : Hour One uses a camera to film a person talking and making different facial expressions. It plugs the resulting data into #AI software to deepfake tech, generating an endless amt of footage of that person saying whatever it wants, in any language. https://www.technologyreview.com/ ... Tim Sowula / @timsowula : I may be a bit of a luddite but I can't see this ending well: People are hiring out their faces to become deepfake-style marketing clones https://www.technologyreview.com/ ... @giano : This is a must-read article about applied #AI regardless of the sector you work in (but especially important if you are in marketing). How will we sell ourselves in the future? > People are hiring out their faces to become deepfake-style marketing clones https://www.technologyreview.com/ ... https://twitter.com/... Dominik Witczak / @domwitczak : https://www.technologyreview.com/ ... Makes me wonder if anyone from these people ever stopped & wondered for a second, what would've happened, had the pre-trained AI model data ever leaked? Shweta / @i_m_shweta : Such a fine line between what's ethical and what's not. Wonder how long will it take it to be used beyond marketing and educational videos. #AI #aiethics https://www.technologyreview.com/ ... @hackermaderas : #CyberpunkisNow Companies are ‘hiring’ peoples physical appearances for use in commercials created via deepfakes-like software. The resulting AI-powered characters (based on real people) can star in thousands of videos & say anything in any language. https://www.technologyreview.com/ ... https://twitter.com/... Mat Honan / @mat : “A human being doesn't need to waste their time filming.” Deepfake acting is heading your way https://www.technologyreview.com/ ... Hypervisible Dot Pdf / @hypervisible : Startup pays people for the rights to their face and makes deepfake “characters” that businesses can hire for things like appearing in videos and ads. The person receives a micropayment anytime their face is used. https://www.technologyreview.com/ ...
An AI firm is paying people to use their faces in deepfake-ish corporate videos — i.e. they scan your face while you make expressions and talk, then they can autogenerate you saying *anything* for ads, promo, customer service, etc: https://www.technologyreview.com/ ...
🙄😬 “The firm does not let people have a say in how their likeness will be used or what words will be put into their mouths, but it has an ethics policy... “We're pretty conservative about the types of businesses that we work with,” ... no gambling, no sex, and no politics.” https…
While I have always been considered a bit of a character in RL and my 2nd lives, I'm not sure I'm ready to let myself become part of the deep fake industry.... https://www.technologyreview.com/ ...
People are hiring out their faces to become deepfake-style marketing clones: “I can't say that anyone today is making a living doing this. But we think if all goes well it will be a viable way to make an income.” https://www.technologyreview.com/ ...
Hour One uses a camera to film a person talking and making different facial expressions. It plugs the resulting data into #AI software to deepfake tech, generating an endless amt of footage of that person saying whatever it wants, in any language. https://www.technologyreview.com…
I may be a bit of a luddite but I can't see this ending well: People are hiring out their faces to become deepfake-style marketing clones https://www.technologyreview.com/ ...
This is a must-read article about applied #AI regardless of the sector you work in (but especially important if you are in marketing). How will we sell ourselves in the future? > People are hiring out their faces to become deepfake-style marketing clones https://www.technologyrev…
https://www.technologyreview.com/ ... Makes me wonder if anyone from these people ever stopped & wondered for a second, what would've happened, had the pre-trained AI model data ever leaked?
Such a fine line between what's ethical and what's not. Wonder how long will it take it to be used beyond marketing and educational videos. #AI #aiethics https://www.technologyreview.com/ ...
#CyberpunkisNow Companies are ‘hiring’ peoples physical appearances for use in commercials created via deepfakes-like software. The resulting AI-powered characters (based on real people) can star in thousands of videos & say anything in any language. https://www.technologyreview.…
Startup pays people for the rights to their face and makes deepfake “characters” that businesses can hire for things like appearing in videos and ads. The person receives a micropayment anytime their face is used. https://www.technologyreview.com/ ...