Microsoft is avoiding antitrust scrutiny by rebranding itself as nice and boring, even as it reverts to some of the behaviors that led to prosecution the '90s
How has Microsoft escaped the scrutiny of reinvigorated antitrust regulators? — About the author: Molly Wood is the host … Tweets: @aarti411 , @brycas , @theatlantic , @mollywood , @mollywood , and @mollywood Tweets: @aarti411 : Debut essay in which @mollywood argues: dear regulators, please don't just focus on Big Tech companies that get media attention. If you really want to fix problems (not just make headlines), look at (intentionally) un-sexy companies, like @Microsoft This made me smarter. 🙏🏽 https://twitter.com/... Bryce / @brycas : The silent looming of Microsoft in the antitrust landscape. Great read and asks a great question if the new big blue is too big or too boring to be busted https://twitter.com/... @theatlantic : “Like technology itself, antitrust scrutiny isn't yet evenly distributed. One behemoth is still swimming around relatively invisibly: Microsoft,” @mollywood writes: https://on.theatln.tc/KahXieT Molly Wood / @mollywood : Someone recently pointed out that affable invisibility might be what @dkhos is going for at @uber these days. I mean when there's video of Mark Zuckerberg wakeboarding with an American flag to John Denver, everything else is easy to ignore. Molly Wood / @mollywood : But if we're really going to overhaul antitrust rules to promote competition, is that a standard that's going to be applied evenly? Or just to companies that we're mad at? Is “bigness” enough to draw scrutiny and if so, we can't leave out the nice, boring types, right? Molly Wood / @mollywood : ICYMI, my @TheAtlantic debut on how Microsoft turned itself into the Gray Man of tech, avoiding antitrust scrutiny even as its rivals attack each other. https://www.theatlantic.com/ ...