TikTok is rolling out longer videos of up to three minutes, up from one minute, to all users over the coming weeks, after testing them since December
Now up to three minutes — TikToks are about to get longer. The app is now rolling out the ability for everyone to publish videos …
The Verge Jacob Kastrenakes
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Discussion
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@stokel
Chris Stokel-Walker
on x
NEW: TikTok is rolling out three minute videos for all users. This is quite significant given their whole ethos is snackable, shortform content https://newsroom.tiktok.com/ ...
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@nerdist
@nerdist
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Remember when TikTok was almost banned last year? Anyway, videos can now be three minutes long. https://nerdist.com/...
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@briefnorris
Michael Norris
on x
I don't know how many times I have to say this, but I'll try once more: If you want to understand TikTok's trajectory, look at Douyin. https://twitter.com/...
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@bryandfischer
Bryan Fischer
on x
Just in time for athletes and NIL: TikTok said they are tripling the length of a single post, from 60 seconds to three minutes. https://newsroom.tiktok.com/ ...
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@sarthakgh
Sar Haribhakti
on x
TikTok wants to become more like YT YT can't decide what it wants to be now Insta wants to become more like TikTok https://twitter.com/...
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@drdenagrayson
@drdenagrayson
on x
Facebook is literally KILLING people.🤬 #DeleteFacebook #FacebookIsMalware https://twitter.com/...
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@mollyjongfast
Molly Jong-Fast
on x
Facebook is like the Exxon of social media https://twitter.com/...
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@abhymurarka
Abhishek Murarka
on x
The world thought Vimeo is the competition to Youtube. Turns out it's TikTok. https://twitter.com/...
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@benji_fernandes
Benjamin Fernandes
on x
IGTV seems to have failed to compete with YouTube. TikTok is going to give it a shot. 3min videos. https://twitter.com/...
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@stokel
Chris Stokel-Walker
on x
I do think this is quite high stakes for TikTok though. You're potentially entirely reshaping your app and how it's used to compete in a different market with the risk of alienating lots of users, losing your USP, and also potentially decreasing the quantity of insights on users
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@stokel
Chris Stokel-Walker
on x
If it's not clear enough, TikTok's coming for YouTube, Netflix and your TV. They made great play of this stat at their NewFronts presentation earlier this year https://twitter.com/...
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@alexhern
Alex Hern
on x
just as all social networks gradually became the same site with different user bases, so too will all video sharing sites gradually merge into one melange https://twitter.com/...
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@martinsfp
Martin Sfp Bryant
on x
Just because you can, doesn't mean you should. https://twitter.com/...