Google's plan to remove third-party cookies from Chrome does little to change the underlying dynamics of the surveillance-based behavioral advertising industry
The demise of surveillance capitalism has been greatly exaggerated. — GOOGLE GOT SOME good press a few weeks ago when it announced …
Ethics washing👉 “Google's new frameworks are designed to leave everything else about microtargeted advertising in place. Under the FLoC proposal, users are still tracked; it's just Chrome doing the tracking.” H/T @gemmagaldon https://www.wired.com/...
Google appropriating individualist conceptions of privacy to distract from the fact that surveillance business models extract surplus from profiled population cohorts. Shocker. https://twitter.com/...
When Google announced it would remove third-party cookies from the Chrome browser, the decision was widely billed as a potential sea change for online privacy. But dig into the company's actual plans, and it's clear that's not really what's going on https://www.wired.com/...
Another crazy good quote from @WIRED article by @GiladEdelman about online surveillance: “Dominant model of advertising undermines quality journalism...allowing information logged about readers to be used to target them more cheaply when they go elsewhere” https://www.wired.com/.…
1/2 Crazy great article from Wired's @GiladEdelman about Cookie-pocalypse that's impressively accurate given this topic's ability to befuddle adtech's most brilliant minds. “Under proposal, users are still tracked; it's just Chrome doing the tracking.... https://www.wired.com/...
“If your reference point is what Chrome allows now, this is better,” said @pes10k at Brave. “But if your reference point is what any other browser allows, or what any reasonable definition of privacy really means, this is awful.” https://www.wired.com/... via @wired
“Google's announcement is a classic example of what you might call privacy theater: While marketed as a step forward for consumer privacy, it does very little to change the underlying dynamics of an industry built on surveillance-based ... advertising.” https://www.wired.com/...