Sources: Facebook is developing newsletter tools for journalists and writers, including tools to help build followers, curate email lists, and offer paid subs
New York Times Mike Isaac
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Discussion
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@mikeisaac
Rat King
on x
hello, here is some news Facebook is building a newsletter product, designed to court independent writers and journalists it could be similar to offerings from startups like Substack and Revue https://www.nytimes.com/...
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@lorenzofb
Lorenzo Franceschi-Bicchierai
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As a journalist who has worked for almost 10 years at digital media companies, let me sarcastically say that I can't wait to use a Facebook product do journalism. https://twitter.com/...
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@lollardfish
David M. Perry
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One of my reaction other than fury is that many of us used writer pages this way and then Facebook changed the system so that if you didn't pay to promote a post only like 10% of your audience saw it. https://twitter.com/...
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@bcmerchant
Brian Merchant
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still manages to impress that the hot technology every major tech company *must* replicate in the 2020s is an email newsletter https://twitter.com/...
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@bosefina
Bo Ren
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I fought tooth and nail 5 years ago to get FB to invest in writers. I was the only PM who believed text is not dead. They told me “we're just an ingestion engine for content” and your product (Facebook Notes) is too niche to get funding. Wow, how the tables have turned 🙃 https://…
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@thekarachikid
@thekarachikid
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Last time Facebook did this a lot of journalists lost their jobs. Remember “pivot to video” ? https://www.theatlantic.com/ ... https://twitter.com/...
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@chronotope
Aram Zucker-Scharff
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Facebook really just can't help itself from ripping off every hot new product that holds in the headlines for more than a few months, can it? https://twitter.com/...
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@sarafischer
Sara Fischer
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App rush: Everyone wants in on creator trend https://www.axios.com/...
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@karaswisher
Kara Swisher
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Does Facebook have one fresh idea or do they need to swipe them all? Listen to my Sway interview this week with @SubstackInc ceo @cjgbest, who appears to be the latest to be shoplifted by the social media giant: https://www.nytimes.com/... https://twitter.com/...
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@davechensky
David Chen
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Facebook is developing a Substack-like tool for writers. That's awesome because they also made that Medium-like tool (Notes) and forced people to pay to reach Fans on their Pages, and have done all that other stuff to get creators paid (Example Not Found) https://www.nytimes.com/…
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@quinnypig
Corey Quinn
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As someone who writes a reasonably successful newsletter, let me just say I would burn it to ash before letting Facebook touch anything about it. https://twitter.com/...
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@econ_marshall
Marshall Steinbaum
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I took away your livelihood as online journalists so you went to newsletters. Now please host your newsletter on my platform. https://twitter.com/...
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@juddlegum
Judd Legum
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One of the keys to developing a successful independent newsletter is gaining the trust of your readers. Partnering with a company that makes money through data harvesting and surveillance probably isn't a great way to start. https://twitter.com/...
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@allnick
@allnick
on x
This was obvious... only question is why not buy? https://twitter.com/...
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@fed_speak
@fed_speak
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Do we call it Bookstack or Facestack? https://twitter.com/...
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@hamishmckenzie
Hamish McKenzie
on x
Exxon announces solar energy project https://twitter.com/...
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@ireneista
Irenes
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allow us to strongly suggest, to any writers or journalists who pay attention to us, that if you're switching the bulk of your content creation to a new platform it should NOT be the same oppressive monopoly that has already done so much harm to your industry https://twitter.com/…
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@simonowens
Simon Owens
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Pretty safe to say at this point that newsletters are the new shiny object that all the platforms are gonna chase. Which I guess is better than every platform rolling out a Stories tool that nobody wants. https://twitter.com/...
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@rmondello
Ricky Mondello
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fool me once, shame on you https://twitter.com/...
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@ndimichino
Nick Dimichino
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DONT FUCKING FALL FOR IT THIS TIME https://twitter.com/...
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@arielbogle
Ariel Bogle
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let me be the first to say: no more newsletters thanks https://twitter.com/...
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@ismh
Stephen Hackett
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I mean, they saved video journalism... Oh. https://twitter.com/...
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@z_everson
Zach Everson
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Look forward to when FB suggests the journalists pivot to video-grams https://twitter.com/...
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@kirstinestewart
Kirstine Stewart
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Revue, that @twitter just bought. Extra extra read all about it... https://twitter.com/...
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@lainnafader
Lainna Fader
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LOL yeah really good idea for journalists to become even more reliant on Facebook What could go wrong? https://twitter.com/...
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@eiffeltyler
Tyler McCall
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Oh GOD haven't they done ENOUGH to journalism ?! https://twitter.com/...
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@skamille
Camille Fournier
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Pack it up folks, it's over. No one wants to read your dumb newsletter anyway. https://twitter.com/...
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@thekendallbaker
Kendall Baker
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Hard pass https://twitter.com/...
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@minimaxir
Max Woolf
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@MikeIsaac remember when Facebook released a revamped Notes to take on Medium? Good times.
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@seldo
Laurie Voss
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I'm sure all the journalists who got fired after their employer went bankrupt Pivoting To Video will flock to this new platform. https://twitter.com/...
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@halophoenix
Alan Henry
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wow remember what happened the last twelve times Facebook had a plan for helping journalists and a plan to help people find relevant news to them? i can't imagine what could possibly go wrong https://twitter.com/...
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@morninggloria
@morninggloria
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@MikeIsaac No thanks
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@sdw
Sebastiaan de With
on x
@MikeIsaac I wonder when we'll start just naming it: Facebook is copying. It's not ‘Facebook is building X’. Facebook is copying existing products, which is the majority of their product strategy and activity. Often down to the design minutiae.
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@mgsiegler
M.G. Siegler
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Some may also recall back in the Middle Ages when Facebook was going to reinvent email itself. That worked as well as most of Facebook's non-acquired efforts... https://twitter.com/...
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@robpegoraro
Rob Pegoraro
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Absolutely. Goddamn. Not. Indie writers and journalists, ask over-40 news types if they still feel great about the time and resources their newsrooms sank into social-reader apps, pivoting to video, and Instant Articles. Then duck. https://twitter.com/...
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@samebrewster
Samuel Brewster
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$FB why am I the only one that thinks FB has morals and wants to help the little guy? Long FB. Long Zuck. https://twitter.com/...
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@tedstein
Homestead Ted
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Be sure to handover your e-mail list to Facebook. No way that'll go bad for you. In no way Facebook will just discontinue this in a year or so. Like they did Notes. Remember Notes? No? Exactly. https://twitter.com/...
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@jeffhauser
Jeff Hauser
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Facebook is inventing.... Substack! Very Never-th Century to think the route to riches is actually inventing stuff yourself. Facebook was one of dozens of similar networks... and hundreds of acquisitions & oodles of misbehavior later, Myanmar had a genocide & the USA got Trump. h…
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@bradesposito
Brad
on x
Already thinkin about the casualties of the pivot to newsletters https://twitter.com/...
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@parismarx
Paris Marx
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pivot to newsletters https://twitter.com/...
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@allen
Allen Gannett
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FWIW: I've been a beta tester of @LinkedIn's newsletter product and it's *really* good. https://twitter.com/...
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@caseynewton
Casey Newton
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👀 https://twitter.com/...
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@kantrowitz
Alex Kantrowitz
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Facebook playing freebird https://twitter.com/...
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@rafat
@rafat
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Because all their other news/publishing focused products have been such big hits with media folks.... https://twitter.com/...
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@laurengoode
Lauren Masks Are Goode
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“Mr. Zuckerberg noticed the growing trend of independent journalists monetizing their work through newsletter services, and urged the team to make the project a priority.” 🤔 https://www.nytimes.com/...
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@mobute
@mobute
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We destroyed your employers through fraud and now want a percentage of your desperation. https://twitter.com/...
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@kimmaicutler
Kim-Mai Cutler
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PIVOT TO VIDEO. https://twitter.com/...
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@athertonkd
Kelsey D. Atherton
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now expecting Facebook to pivot to day trading in three months https://twitter.com/...
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@brandyljensen
Brandy Jensen
on x
@MikeIsaac hm no thank you
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@daveleeft
Dave Lee
on x
The innovators at Facebook strike again https://twitter.com/...