YouTube is testing the ability to make short clips, from 5 to 60 seconds, of livestreams or videos, starting today on desktop and Android devices
This content is likely not relevant anymore.Β Try searching or browse recent questions. Stephanie Mlot / PCMag : YouTube Tests Video Clip Sharing Feature Manuel Vonau / Android Police : YouTube tests option to share short looping clips instead of full videos Trevor Mogg / Digital Trends : YouTube to finally get a video clipping feature Babu Mohan / Android Central : YouTube goes after Twitch with its own βClipsβ feature Michael Lee / Game Rant : YouTube Begins Testing Twitch-Style Video Clips for Streamers Tyler Lee / Ubergizmo : YouTube Is Testing Its Answer To Twitch Clips Tweets: @youtubegaming : There's an experiment coming to a limited number of gaming channels soon - Clips! Get the details here: https://support.google.com/... Ryan Wyatt / @fwiz : DUE TO POPULAR DEMAND... We are launching a new product on @YouTube π¨ CLIPS π¨ It's in experiment on a limited number of channels, but we recognize how important this feature is to Viewers, Creators, and Publishers for both Live and VOD! Read more: https://support.google.com/... https://twitter.com/... Thomas Baekdal / @baekdal : The absolutely worst thing YouTube could ever do is to turn itself into a short-clips platform. So this is ... π€¬ https://twitter.com/... @traysold : finally! all that's missing is better emotes and YouTube is comp now https://twitter.com/... OmegaPro / @omegaproyt : if they launch gift subs, twitch could be in trouble. this is huge. if youtube decides to start taking streaming seriously, things are gonna get REAL interesting https://twitter.com/... See also Mediagazer
Context & Ripple Effects
YouTube had already moved into gaming and live video through YouTube Gaming and a broader mobile livestreaming rollout. Its clip test adds a shareable layer to that live and on-demand catalog, following Twitchβs earlier viewer-made highlight format.
The feature also sits on a longer product path toward short-form creation: YouTube later expanded Shorts to support videos up to three minutes, alongside templates and a trends page.
First-order effects
- Creators and viewers on desktop and Android can turn moments from eligible livestreams and videos into 5- to 60-second clips, giving streams and long videos a native unit for sharing.
- YouTube gains a direct counterpart to Twitch Clips for surfacing moments from live programming without requiring audiences to share an entire broadcast or video.
Second-order effects
- Streamers have a stronger reason to treat YouTube live broadcasts as reusable highlight inventory, rather than as content whose value is confined to the live session.
- Twitchβs earlier clip feature becomes a more direct point of competition as YouTube combines live video, video-on-demand, and short shareable excerpts in one service.
Third-order effects
- If YouTube keeps connecting clips to Shorts-style discovery, the boundary between live broadcasts, long-form videos, and short-form distribution narrows around a single creator catalog.
- The competitive advantage in livestreaming shifts further from simply hosting a broadcast toward providing the tools that turn individual moments into discoverable and shareable content.
The trend: Video platforms are converging on clip-based workflows that extend the reach of live and long-form creator content through short-form sharing.