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Twitter acquires newsletter publishing company Revue; the five-year-old Dutch company has six employees and has raised ~$318K

Twitter on Tuesday said it has acquired Revue, a newsletter platform for writers and publishers.  —  Why it matters: The deal marks Twitter's first step …

Axios Sara Fischer

Discussion

  • Twitter Twitter on x
    Making Twitter a better home for writers
  • @benedictevans Benedict Evans on x
    The ironic thing about Twitter getting into newsletters is that the lead gen card they killed a couple of years ago was an extremely effective acquisition tool for me - maybe they should bring it back
  • @scottmelker @scottmelker on x
    I was an early adopter on @revue, the newsletter platform that I have been using. They were just purchased by @Twitter. I'm happy. https://techcrunch.com/...
  • @quinnypig Corey Quinn on x
    As someone with a decent Twitter audience (hi!) and a sizeable newsletter (https://t.co/...), this is very relevant to my interests. https://twitter.com/...
  • @sameer_singh17 Sameer Singh on x
    Twitter moving into Substack's turf. Writers who already have paying subscribers on Substack will find it difficult to abandon the product. That switching cost is a good form of defensibility. But any writer who doesn't already have a paid Substack is fair game. https://twitter.c…
  • @mstafford Matthew Stafford on x
    Five years old, six employees - love that kind of thing. https://twitter.com/...
  • @benedictevans Benedict Evans on x
    Step 1: “Substack is a paywall for twitter”. Step 2: Twitter buys a newsletter company https://blog.twitter.com/...
  • @sohear Steve O'Hear on x
    Congrats to the @revue team. I was a very early user (and still am) and one specific feature was why I finally got round to starting my newsletter. Glad you found a good home. Twitter acquires newsletter platform Revue https://techcrunch.com/... by @anthonyha
  • @post_market Post M. on x
    Long $TWTR Subscriptions ☑️ “Our goal is to make it easy for them to connect with their subscribers, while also helping readers better discover writers and their content” Making Twitter a better home for writers https://blog.twitter.com/...
  • @gavinsblog Gavin Sheridan on x
    Because substack said no? https://twitter.com/...
  • @ivanthek @ivanthek on x
    Twitter is diversifying into long-form content, even when their short-form content product still needs a lot of work. $TWTR https://twitter.com/...
  • @martinsfp Martin Sfp Bryant on x
    “Twitter says writers can expect some sort of paid compensation based on how many Twitter users they convert to subscribers.” https://www.axios.com/...
  • @carnage4life Dare Obasanjo on x
    Twitter has acquired @Revue, a paid newsletter service they plan to continue running separately. Twitter is now building both a Clubhouse and a Substack competitor. I expect OnlyFans/Patreon clone next. That activist investor really lit a fire under them. https://blog.twitter.com…
  • @shiraovide Shira Ovide on x
    Substack is paid Twitter and now Twitter is buying its own Substack. Got it. The goods from @kateconger https://www.nytimes.com/...