A look at Spotify's push into podcasting as it seeks profitability: ~2M podcasts are available, up from 2,500 in 2017, and 20% of its users listen to podcasts
When Spotify went public in April 2018, Daniel Ek had been struggling with this question for more than a decade: How would the company make money? Tweets: @abbieruzicka , @lucas_shaw , and @juliastmi See also Mediagazer Tweets: Abbie Ruzicka / @abbieruzicka : If you're interested in what Spotify is up to, check this article out. We're changing the way that people think about (and interact with) radio. So incredibly proud of THE GET UP team. https://www.bloomberg.com/... via @BW Lucas Shaw / @lucas_shaw : Shortly after @joerogan hosted Alex Jones, I spoke with Spotify's Dawn Ostroff. She made two points: “He has total creative control.” “Joe is the #1 podcaster in the world ... We are very happy with the deal.” https://www.bloomberg.com/... Julia Furlan / @juliastmi : Folks in podcasting/radio it behooves you to read this: https://www.bloomberg.com/... See also Mediagazer