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As a US ban looms, TikTok partners with music distribution company UnitedMasters to let creators distribute songs directly to streaming platforms

New York Times :

New York Times

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Discussion

  • @andrewrsorkin Andrew Ross Sorkin on x
    TikTok's deal w/ @unitedmasters to allow artists to distribute their songs directly from the app to streaming services like Spotify + Apple Muisc is a big win for independent artists who keep control of their music. Also huge win for @SteveStoute: https://www.nytimes.com/...