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Google updates its “Why this ad” feature, now “About this ad”, to show verified names of advertisers and is testing “trust tokens” to replace 3rd-party cookies

Mike Schulman / The Keyword : Tweets: @simonjharris Tweets: @simonjharris : 1/4 Google dropped a significant update on their privacy efforts a moment ago. The 1st annoucnement is they're launching a DV360 feature called About this ad, which will also show users the verified name of the advertiser behind each ad. Full details here: https://blog.google/... https://twitter.com/...

The Keyword Mike Schulman

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  • @simonjharris @simonjharris on x
    1/4 Google dropped a significant update on their privacy efforts a moment ago. The 1st annoucnement is they're launching a DV360 feature called About this ad, which will also show users the verified name of the advertiser behind each ad. Full details here: https://blog.google/...…