Sources: Disney has dramatically cut ad spending on Facebook and Instagram; Disney was Facebook's top US advertiser for H1 2020, per an estimate
Hundreds of advertisers have paused spending on the social network due to concerns about hate speech, divisive content
Wall Street Journal
2020-07-19
Suzanne Vranica
Disney , Facebook , Instagram
Discussion
@jason_kint
Jason Kint
on x
Big name to add to the list of companies deciding that advertising investment in Facebook isn't a positive signal. Especially now. https://www.wsj.com/...
@jason_buck
Jason Buck
on x
Alternately, Disney slashed ad spend on Facebook as it had nothing to advertise because most of its businesses are shut down. https://twitter.com/...