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Facebook Shops integration with Shopify is good for Shopify merchants, but using Facebook Checkout limits the upside of Shopify's own payments offering

Ben Thompson / Stratechery : Tweets: @auchenberg , @juokaz , @rachelmercer , and @modestproposal1 Tweets: Kenneth Auchenberg / @auchenberg : “What Instagram has done is basically build their own browser within Instagram. It still uses iOS's WebKit engine, but it is not otherwise controlled by Apple. And that, means no Apple Pay, which means that the purchase experience is worse in Instagram” https://stratechery.com/... https://twitter.com/... @juokaz : “Facebook Shops is going to succeed because it is good for Shopify's merchants, but the reason it is good for Shopify's merchants is because Facebook and Apple effectively teamed up to make it impossible for Shopify to fix the payment problem on their own” https://stratechery.com/... @rachelmercer : TIL: When @Shopify IPO'd 60% of their revenue was from Subscription Solutions (code free platform a la @squarespace), now 60% of their revenue is Merchant Transactions (% of payment fee). Strong indicators/opportunities for them to move towards fintech. https://stratechery.com/... Modest Proposal / @modestproposal1 : .@benthompson on Shopify: “it is very difficult to build fulfillment centers and develop robots and employ lots of workers, but within that difficulty is an escape from competition i.e. a far more reliable way to make sustainable profits in the long run” https://stratechery.com/... https://twitter.com/...

Stratechery Ben Thompson

Discussion

  • @auchenberg Kenneth Auchenberg on x
    “What Instagram has done is basically build their own browser within Instagram. It still uses iOS's WebKit engine, but it is not otherwise controlled by Apple. And that, means no Apple Pay, which means that the purchase experience is worse in Instagram” https://stratechery.com/..…
  • @juokaz @juokaz on x
    “Facebook Shops is going to succeed because it is good for Shopify's merchants, but the reason it is good for Shopify's merchants is because Facebook and Apple effectively teamed up to make it impossible for Shopify to fix the payment problem on their own” https://stratechery.com…
  • @rachelmercer @rachelmercer on x
    TIL: When @Shopify IPO'd 60% of their revenue was from Subscription Solutions (code free platform a la @squarespace), now 60% of their revenue is Merchant Transactions (% of payment fee). Strong indicators/opportunities for them to move towards fintech. https://stratechery.com/..…
  • @modestproposal1 Modest Proposal on x
    .@benthompson on Shopify: “it is very difficult to build fulfillment centers and develop robots and employ lots of workers, but within that difficulty is an escape from competition i.e. a far more reliable way to make sustainable profits in the long run” https://stratechery.com/.…