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Chronicles

The story behind the story

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Apple now says it's OK to use disinfectant wipes to clean “nonporous surfaces of your Apple product, such as the display, keyboard, or other exterior surfaces”

- Apple now says it's OK to use Clorox Disinfecting Wipes and other disinfectants to clean your iPhone and other Apple gadgets.

CNBC Todd Haselton

Context & Ripple Effects

The guidance shift lands one day after Tim Cook's internal memo told office employees in affected regions they could work remotely — Apple is now adjusting its public-facing policies to the pandemic in real time. For years the company's support docs steered users away from harsh chemicals on displays and coatings.

That caution had limits even before COVID: just months earlier, Apple said the Pro Display XDR's optional nano-texture glass could only be cleaned with a special Apple-provided cloth. Explicitly blessing Clorox Disinfecting Wipes on nonporous surfaces marks a sharp reversal in how the company frames safe device care.

First-order effects

  • iPhone, iPad, and Mac owners can now disinfect displays, keyboards, and exteriors with Clorox wipes or similar products without worrying the practice conflicts with Apple's official care guidance.
  • Clorox gets a named endorsement inside Apple's support documentation at the exact moment consumers are hunting for approved disinfection methods.

Second-order effects

  • Specialty screen-cleaning sprays and kits lose their differentiation as the default advice shifts toward commodity household wipes, pressuring accessory makers to reposition around coatings-safe or eco-friendly formulations.
  • Apple's own retail operations face the same hygiene logic — a pressure that later shows up in its plexiglass-shielded Express stores and lingering mask mandates in US retail.

Third-order effects

  • If care guidance keeps flexing with public-health conditions, support documents become living policy instruments rather than static warranty language — and manufacturers' surface-coating choices (oleophobic layers, nano-texture glass) get designed with chemical resistance in mind.

The trend: Consumer-electronics care guidance is being rewritten around pandemic hygiene norms, trading long-standing coating cautions for disinfectability.

Discussion

  • @newley Newley Purnell on x
    “Turns out, we've been living an iPhone-cleaning lie,” @JoannaStern writes. “After years of being told we cannot—and should not—clean our phones with disinfecting wipes, Apple now says you can. My extensive testing over the last few days proves the same.” https://www.wsj.com/... …
  • @ajohnsocyber Ann Johnson on x
    Your phones are germy. Or as the teen said when I suggested she clean her phone, (said with an exaggerated sigh and eye roll), “everyone knows that Mom, use Clorox wipes.” https://twitter.com/...
  • @mattblaze Matt Blaze on x
    Except that it's easier to get a new iPhone than a box of disinfecting wipes right now. https://twitter.com/...
  • @ejacqui Jacqui Cheng on x
    You can also just wipe your phone down with a damp & soapy paper towel and then dry it. https://www.wsj.com/... https://thewirecutter.com/...
  • @frankpallotta Frank Pallotta on x
    News you can you use: Apple says its OK to clean your iPhone with Clorox Disinfecting Wipes. https://support.apple.com/...
  • @jbarro Josh Barro on x
    not my favorite brand partnership https://twitter.com/...
  • @tariqkrim Tariq Krim on x
    Tech looks more and more like a bullshit artist economy: shame on you @Apple! After years of telling us not to use Clorox wipes and other cleaning products on our phones, Apple finally admits that some disinfectants are fine https://twitter.com/...
  • @stevekopack Steve Kopack on x
    “Using a 70 percent isopropyl alcohol wipe or Clorox Disinfecting Wipes, you may gently wipe the hard, nonporous surfaces of your Apple product” Finally confirmation that something many of us have been doing for a long time works: https://support.apple.com/... https://twitter.com…