Global Disinformation Index study finds that adtech companies spend ~$235M per year running ads on sites found by fact-checkers to publish misinformation
Poynter : Tweets: @zimbalist , @dpfunke , @karlbode , and @michellemanafy See also Mediagazer Tweets: Michael Zimbalist / @zimbalist : About those ad-supported disinformation sites: Google served about 70% of the websites sampled. It also provided about 37%, or $86 million annually, of their revenue. The next few companies didn't even come close in their support for misinforming sources. https://www.poynter.org/... Daniel Funke / @dpfunke : In this week's @factchecknet + @AmPress newsletter, I wrote about why misinforming websites are still making lots of money from companies like Google https://www.poynter.org/... Karl Bode / @karlbode : A small website I wrote for informed me it could no longer pay writers due to Google algo changes that disadvantaged smaller sites. Meanwhile, this report notes that ad giants funnel about $235 million annually to disinformation websites: https://www.poynter.org/... Michelle Manafy / @michellemanafy : A new study quantifies just how much misinformers are profiting from online advertising. Spoiler: It's a lot. | How ad tech companies fund misinformation https://twitter.com/... via @Poynter See also Mediagazer