TiVo confirms it is planning to place pre-roll video ads before DVR recordings for all customers, even those with a lifetime subscription plan
Rolling out to TiVo's current devices over the next 90 days — So much for it being an early, experimental test.
The Verge Chris Welch
Related Coverage
- TiVo Rolling Out Skippable Pre-Roll Ads for Retail DVRs Light Reading · Jeff Baumgartner
- How TiVo is trying to make a comeback CNN · Shannon Liao
- TiVo is officially bringing pre-roll video ads to many of its DVRs soon SlashGear · Brittany A. Roston
- TiVo Sullies DVR Recordings with Video Ads Zatz Not Funny! · Dave Zatz
- TiVo inserting short advert before playing a recording TiVoCommunity Forum · Andyf
- Viewers still using TiVo will soon see ads before their recordings Mashable · Sasha Lekach
- TiVo Reportedly Rolling Out Pre-Roll Ads That Play Before Users Can Watch Recorded Video Gizmodo · Tom McKay
- TiVo says all retail DVR owners will see ads before recorded shows Engadget · Jon Fingas
- Get Ready For TiVo's Android TV Stick, It's Coming Soon Android Headlines · John Anon
- Tivo Plans to Launch Android TV Dongle, Tivo+ Curation App Variety · Janko Roettgers
- TiVo's big plan to become relevant again is... a $50 Android TV stick Android Police · David Ruddock
- TiVo has a $50 Android TV dongle in the works for early next year 9to5Google · Ben Schoon
- TiVo tests inserting ads before DVR recorded content TechSpot · Cal Jeffrey
Discussion
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@starfire2258
Sean Hollister
on x
TiVo built a business by letting people skip TV commercials. Now it's going to tack its OWN commercials onto your recordings. What the hell? https://www.theverge.com/...
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@caseynewton
Casey Newton
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Feels like the beginning of the end for TiVo https://twitter.com/...
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@thebauminator
Jeff Baumgartner
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The irony is palpable on this one — @TiVo Rolling Out Skippable Pre-Roll Ads for Retail DVRs — @Light_Reading https://www.lightreading.com/ ...?
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@davezatz
Dave Zatz
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Holy hell. What I thought was a misdirected beta feature is coming for all of us. https://www.lightreading.com/ ...?
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@harrymccracken
Harry McCracken
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Not feeling so bad about ditching TiVo last year. https://www.theverge.com/...
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@jaysonsrage
@jaysonsrage
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TiVo is losing the ONE REASON people get TiVo https://twitter.com/...
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@kaludiasays
Klaudia Amenbar
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ISNT THAT THE WHOLE POINT OF HAVING A TIVO TO GET RID OF THE COMMERCIALS https://twitter.com/...
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@davezatz
Dave Zatz
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Oh TiVo. Why are you sticking video ads in front of *our* DVR recordings? https://zatznotfunny.com/...