Behind the rise of “twinfluencers” on social media, as content produced by twins continues to explode in popularity on YouTube and Instagram
You're not imagining it: Influencers really are multiplying. — There are the Dolan Twins, a pair of square-jawed 19-year-olds … Tweets: @katienotopoulos , @davezatz , @yappelbaum , @fordm , and @venturetwins Tweets: Katie Notopoulos / @katienotopoulos : How much do you want to bet there's an aspiring influencer out there pretending to be their own twin for some sort of reverse-The-Prestige clout https://www.theatlantic.com/ ... Dave Zatz / @davezatz : F the property brothers this is their mess. https://twitter.com/... Yoni Appelbaum / @yappelbaum : In my lifetime, the rate of twin births in the U.S. has gone from one out of 50 to one out of 30. And now, behold the rise of the twinfluencers: https://www.theatlantic.com/ ... Matt Ford / @fordm : The Prestige (dir. Christopher Nolan, 2006) https://www.theatlantic.com/ ... Justine & Olivia / @venturetwins : We've been following this trend for a while, but unfortunately aren't talented enough to do any challenge videos. Love the shoutout to the original twinfluencers, Mary-Kate and Ashley. We grew up watching their movies. Fun fact - they look identical but are fraternal! 👯♀️ https://twitter.com/...