ManoMano, a French e-commerce website and marketplace focused on DIY and gardening, raises €110M, says it generated €400M in gross merchandise value last year
Romain Dillet / TechCrunch :
Context & Ripple Effects
This April 2019 round is the early beat in a funding arc that kept escalating: ManoMano followed it with a $139M round led by Temasek in January 2020, then a $355M Series F at a $2.6B valuation in mid-2021. The €110M against €400M in gross merchandise value is the point where the DIY-and-gardening marketplace proved its GMV could justify successive mega-rounds.
It also sits inside a broader wave of French marketplace fundraising that the related coverage documents — Ankorstore's wholesale marketplace went from a $29.9M Series A to a €250M Series C at €1.75B, and secondhand-tech marketplace Back Market later reported €320M in annual sales — making ManoMano one of the earliest large checks in that cohort.
First-order effects
- ManoMano gets €110M to scale its DIY, home improvement, and gardening marketplace off a €400M GMV base, with the round signaling investor appetite for category-specific e-commerce rather than generalist retail.
Second-order effects
- The round's size helps normalize nine-figure checks for French consumer marketplaces — Ankorstore's rapid Series A-to-C climb and Back Market's growth profile show the same investor thesis spreading to adjacent verticals like B2B wholesale and secondhand tech.
Third-order effects
- If the pattern holds, European e-commerce consolidates around vertically focused marketplaces that raise repeatedly rather than seeking early profitability — ManoMano's path from €110M to a $2.6B Series F valuation is the template the cohort follows.
The trend: French vertical marketplaces are compounding through successive mega-rounds, with ManoMano's DIY platform as the proof case that pulled capital into wholesale and secondhand peers.