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Chronicles

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LG's mobile division cuts its losses in Q4 2017 to $192.33M, down from $331.37M in Q3, with total sales of $2.77B in Q4 and $10.52B in 2017

LG's smartphone business still continues to lose money at an alarming rate.  —  The Korean firm cut its losses in its Q4 2017 financial period …

TechCrunch Jon Russell

Context & Ripple Effects

LG's handset business has been bleeding for years, and this quarter is another data point in a long decline rather than a turning point. The rot set in with the G5: the phone flopped so badly it produced a $389M quarterly loss — LG's worst in five years — and dragged the full-year 2016 result down with it, followed by a $224M loss a year later as the same 'weak selling' flagship kept weighing on results.

Against that backdrop, Q4 2017's $192.33M loss is an improvement — nearly $139M narrower than Q3's $331.37M — but it is improvement within a business that has now lost money every quarter in recent memory, going back to when LG was still shipping 59.7M phones a year in 2015 while promising two new flagships to fix things.

First-order effects

  • LG's mobile division remains a structural drag on group profitability: even a narrowed loss of $192.33M on $2.77B in quarterly sales means the handset unit destroys roughly 7 cents per revenue dollar, and the 2017 total of $10.52B in sales came with losses in every quarter.

Second-order effects

  • Each successive flagship cycle that fails to stem the losses — G5 through the 2017 lineup — forces LG to choose between deeper cost cuts in R&D and marketing, which further weakens competitiveness against Samsung and rising Chinese makers, or continued burn funded by its appliance and display businesses.

Third-order effects

  • If the multi-year pattern holds — shrinking shipments, shrinking sales, persistent losses — the endgame is either a retreat to budget and carrier-specific handsets or a full exit, because no subscale Android vendor can sustain flagship-level investment against Apple and Samsung's scale.

The trend: The global smartphone market is consolidating around vendors with scale advantages, steadily squeezing subscale incumbents like LG toward niche positioning or exit.