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TEXXR

Chronicles

The story behind the story

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CryptoKitties, a game officially launched on Nov 28 that lets you trade and breed virtual cats, becomes top app by number of transactions on Ethereum blockchain

Launched a few days ago, CryptoKitties is essentially like an digital version of Pokemon cards but based on the Ethereum blockchain.

TechCrunch Fitz Tepper

Context & Ripple Effects

CryptoKitties went from launch to the top of Ethereum's transaction leaderboard in under a week, making a cat-breeding game the first proof that non-financial consumer apps could dominate a blockchain built for payments. The spike came amid a broader crypto selloff that had ether down sharply over the same week, so the game's traction stood out against a falling market.

That traction set up everything in the related coverage: the team behind it spun the game out and raised a $12M Series A led by a16z and USV within months, Chinese giants moved fast enough that Baidu shipped its own blockchain puppy-trading clone by February, and the creator Dapper Labs eventually raised again and built Flow, a dedicated blockchain for NFTs.

First-order effects

  • CryptoKitties' breeding-and-trading volume immediately made it Ethereum's most-used application, demonstrating that collectible speculation alone could generate more on-chain activity than financial transfers.

Second-order effects

  • Competitors copied the format rather than the cats — Baidu launched a near-identical digital-puppy service on its own Achain blockchain with its own currency — while venture firms validated the category with a16z- and USV-led funding for the original team.

Third-order effects

  • If demand keeps outrunning Ethereum's throughput, collectible apps migrate to purpose-built chains — exactly what happened when Dapper Labs built Flow, and when [[a:968722|Axie Infinity scaled the buy-digital-pets model into a Pokémon-like economy generating tens of millions in monthly revenue]].

The trend: Consumer crypto collectibles are evolving from a single congested Ethereum novelty into a standalone gaming industry with dedicated blockchains and venture-scale economics.