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Chronicles

The story behind the story

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UK regulator Ofcom proposes rules that would force ISPs to automatically compensate customers for slow repairs or missed deadlines and appointments

Mark Sweney / The Guardian :

The Guardian Mark Sweney

Context & Ripple Effects

This proposal lands in the middle of a 2017 squeeze on UK broadband providers. Weeks earlier, regulators rewrote ISP advertising rules so stated speeds must be achieved by 50% of users at peak times, attacking the gap between marketed and delivered performance; by December the government went further, making high-speed broadband a legal right by 2020 at a 10Mbps floor nationwide.

Automatic compensation extends that campaign from what ISPs promise to how they behave when things go wrong — repairs, missed engineer appointments, missed activation deadlines — shifting enforcement from complaint-driven redress to penalties ISPs pay without being asked.

First-order effects

  • ISPs would have to build automated compensation into their fault-handling and appointment systems, paying customers directly for slow repairs and missed deadlines rather than waiting for complaints or regulator intervention.

Second-order effects

  • Providers facing per-incident payouts gain a direct financial incentive to fix repair backlogs and appointment reliability, and rivals can compete on service guarantees now that poor performance carries an automatic price.

Third-order effects

The trend: UK broadband regulation is moving from policing advertised speeds to automatically penalizing service failures, making consumer redress a built-in cost of poor ISP performance.