Sources: Snap Inc.'s IPO roadshow will compare the company to Facebook rather than Twitter and will feature CEO Evan Spiegel prominently as a product visionary Wall Street Journal : Wall Street Journal 2016-12-31 Facebook, IPO, Twitter, Wall Street Journal, Evan Spiegel Related Coverage View article The Information View article Adweek View article SAT Press Releases View article eMarketer and Newsroom Posts View article TechnoBuffalo View article Consumerist