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Chronicles

The story behind the story

days · browse · Enter similar · o open

Sources: OpenAI told studios that it plans to release a new version of Sora that creates videos featuring copyrighted material unless copyright holders opt out

2. I don't think copyright law works like that  —  www.wsj.com/tech/ai/open... Dare Obasanjo / @carnage4life : OpenAI realizes they don't have enough training data to compete with Google's Veo being trained on all of YouTube's content.  —  The solution?  They will now train on copyrighted videos unless content owners opt-out per video.  😬 @wxandpi : “Please sue us, please, we are begging” [embedded post] Brian / @bwnash : <Sound of copyright attorneys salivating> Paul Rietschka / @prietschka : That sound you're hearing?  —  It's a million corporate lawyers experiencing an orgasm simultaneously.  [embedded post] Gordon Moat / @gordonmoat : Lawsuit filings in three, two, one ....  [embedded post] Lauri Donahue / @lauridonahue : Do they know how many lawyers the studios have...? [embedded post] Michael Coley / @mcoley : Oh wow.  This won't end badly for OpenAI at all.  Definetly not a million lawsuits being filed as we speak.  [embedded post] @chancethelawyer : lol “what is even copyright law” has always been their guiding methodology [embedded post] Forums: r/singularity : Sora 2 generates copyrighted content by default unless owners opt out See also Mediagazer

Wall Street Journal

Context & Ripple Effects

The reported default-opt-out approach would mark a break from earlier efforts to negotiate video-content licenses: OpenAI, Alphabet and Meta had discussed licensing with Hollywood studios, while Disney and Netflix were reportedly uninterested.

It also lands amid an unresolved platform-data dispute. YouTube’s CEO had said using YouTube videos to train Sora would breach YouTube’s terms, underscoring that training access and output rights are separate points of contention.

First-order effects

  • Studios and other copyright holders would need to decide whether and how to opt out, shifting the immediate burden of rights management onto them rather than requiring OpenAI to secure permission first.
  • OpenAI’s Sora rollout would become directly exposed to rights-holder scrutiny over both the policy and the videos it enables; subsequent coverage documented Sora 2 clips featuring major entertainment franchises.

Second-order effects

  • Hollywood licensors and talent representatives gain a sharper incentive to seek enforceable licensing, attribution, compensation, or removal terms instead of relying on informal discussions.
  • Rival video-model providers and distribution platforms may face pressure to state more clearly whether they use opt-in, opt-out, or licensed-content approaches, because policy design becomes a product and legal-risk differentiator.

Third-order effects

  • If default inclusion becomes a common model for generative video, copyright compliance could shift from negotiated access toward large-scale rights registries, notice systems, and post-release enforcement.
  • The resulting boundary between model training, output imitation, and commercial use is likely to be contested by platforms, studios, and creators; whether opt-out systems endure will depend on rights-holder response and applicable legal outcomes.

The trend: Generative-video companies are moving from model capability competition into a contest over who bears the cost and responsibility of clearing creative rights.

Discussion

  • @rahll Reid Southen on x
    This is not how copyright works, it's not how copyright has ever worked. In what world is it okay to say, “I'm going to use this unless you tell me not to.” THAT'S WHAT THE COPYRIGHT IS FOR. [image]
  • @ednewtonrex Ed Newton-Rex on x
    OpenAI says it will use copyrighted characters in Sora videos unless the IP owner opts out. If they get away with this, what is the point of copyright law? It will have been utterly broken by AI lobbying. Creative community must unite against this. https://www.wsj.com/... [image]
  • @andrewcurran_ Andrew Curran on x
    What's wrong babe, you've barely watched any of your Game of Thrones Harry Potter Lord of the Rings Sora-expanded universe crossover reels today.
  • @benfritz Ben Fritz on x
    OpenAI is risking pissing off a lot of Hollywood with the next update of Sora, which will allow you to generate videos with copyrighted content (Iron Man, Shrek, etc.) unless the owner specifically opts out. Scoop with @keachhagey and @berber_jin1 https://www.wsj.com/...
  • @jeffhorwitz Jeff Horwitz on bluesky
    1. Great story by my former colleagues  —  2. I don't think copyright law works like that  —  www.wsj.com/tech/ai/open...
  • @carnage4life Dare Obasanjo on bluesky
    OpenAI realizes they don't have enough training data to compete with Google's Veo being trained on all of YouTube's content.  —  The solution?  They will now train on copyrighted videos unless content owners opt-out per video.  😬
  • @wxandpi @wxandpi on bluesky
    “Please sue us, please, we are begging” [embedded post]
  • @bwnash Brian on bluesky
    <Sound of copyright attorneys salivating>
  • @prietschka Paul Rietschka on bluesky
    That sound you're hearing?  —  It's a million corporate lawyers experiencing an orgasm simultaneously.  [embedded post]
  • @gordonmoat Gordon Moat on bluesky
    Lawsuit filings in three, two, one ....  [embedded post]
  • @lauridonahue Lauri Donahue on bluesky
    Do they know how many lawyers the studios have...? [embedded post]
  • @mcoley Michael Coley on bluesky
    Oh wow.  This won't end badly for OpenAI at all.  Definetly not a million lawsuits being filed as we speak.  [embedded post]
  • @chancethelawyer @chancethelawyer on bluesky
    lol “what is even copyright law” has always been their guiding methodology [embedded post]
  • r/singularity r on reddit
    Sora 2 generates copyrighted content by default unless owners opt out