A look at The Technology Brothers Podcast Network, a daily tech news talk show that has captured the attention of Silicon Valley's investors and founders
In recent months, John Coogan and Jordi Hays, co-hosts of “TBPN,” a daily tech news talk show that has captured the attention … X: @ashleymayer , @turnernovak , @frankcdale , @adamkovac , @amir , @kazanjy , @tbpn , @abebrown716 , @jordihays , and @taylorlorenz X: Ashley Mayer / @ashleymayer : I finally read @theinformation's profile of @tbpn and it's genuinely fun. Lots of entertaining details and useful context, without any undue moralizing. It's kind of magical when a new product so perfectly meets a cultural moment, and a more multifaceted media ecosystem is a good Turner Novak / @turnernovak : When someone asks me about The Information hit piece on @tbpn [image] Frank Dale / @frankcdale : The decision that @tryramp made to sponsor @tbpn will be a sponsorship decision hall-of-fame candidate. I've never been more Ramp aware than I am now. Also, did you know that the average company that uses Ramp saves 5% on their expenses? Adam Kovacevich / @adamkovac : Deserved recognition for tech's new go-to podcast. Its success in such a short period of time is a sign of both its great content but also an appetite in the industry for in-depth chat. Amir Efrati / @amir : finally, a story on the Technology Brothers podcast network (@tbpn) aka the ‘ESPN of tech’: [image] Peter Kazanjy / @kazanjy : The funny thing about Technology Brothers is that it's not complicated. You just needed a tech media outlet that didn't hate technology. @tbpn : We take @theinformation's allegations of bro culture at @tbpn extremely seriously. We will be addressing the allegations live on our show at 11 AM PST. [image] Abe Brown / @abebrown716 : Live from the temple of technology, the fortress of finance, the capital of capital... Need I go on? Probably not. Here's Weekend's Big Read (by me!) on @TBPN, Silicon Valley's new must-listen talk show from @johncoogan and @jordihays. 👇🏼 [image] Jordi Hays / @jordihays : god forbid men have hobbies [image] Taylor Lorenz / @taylorlorenz : The profile we NEEDED!!!! <3
Context & Ripple Effects
TBPN, hosted by John Coogan and Jordi Hays, has emerged as a daily tech-news venue for Silicon Valley investors and founders, with Ramp among its sponsors. Its rise sits alongside tech leaders’ broader preference to reach audiences through friendly podcast formats rather than rely solely on traditional press.
The network’s profile also brings sharper scrutiny: The Information’s allegations about its culture prompted TBPN to say it would address them live. Later coverage describes its daily livestream as a preferred show for tech insiders, reinforcing that the format’s relevance extends beyond a one-off profile.
First-order effects
- TBPN gains greater visibility with the investor-and-founder audience it already serves, while John Coogan and Jordi Hays face direct reputational pressure to answer criticism on-air.
- Ramp’s association with TBPN becomes more conspicuous as the show’s audience and editorial culture receive attention.
Second-order effects
- Other tech-facing podcasts and livestreams have a clearer incentive to compete for recurring insider attention, guests, and sponsor relationships rather than treat distribution as a side channel.
- Founders and investors can increasingly use personality-led shows to shape the conversations that circulate within their own networks, complementing the go-direct media strategy already visible elsewhere in tech.
Third-order effects
- If insider-oriented daily shows continue to consolidate attention, tech media may become more segmented between outlets built for broad accountability and formats optimized for community status, access, and rapid reaction.
- The resulting influence could concentrate around a small set of hosts and audiences—an instance of tech-insider livestreaming that may amplify the broader pattern of frontier-capital concentration.
The trend: Tech’s information market is shifting toward recurring, personality-led channels that combine news, social status, and direct access to founders and investors.