Lyft acquires Hamburg-based taxi app FreeNow from BMW and Mercedes-Benz for €175M and says the combined operations will serve 50M+ riders annually
Tim Bradshaw / Financial Times :
Financial Times Tim Bradshaw
Related Coverage
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Discussion
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@davidrisher
David Risher
on x
We've always said we're going places... literally. Today, we're welcoming FREENOW to the Lyft family. See you in Europe. 😎🚕 https://www.lyft.com/...
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@jamesfarrar
James Farrar
on x
This is extremely bad news for Britain's hard-pressed taxi and minicab drivers. FreeNow was already brutally exploitative but Lyft is next level. https://www.reuters.com/...
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@gormoexjourno
Ryan Gorman
on x
Most people in America will not appreciate how massive of a deal this is for Lyft. There are many places - including Barcelona, Greek islands, etc. - where Uber isn't allowed and FreeNow is ubiquitous, this puts Lyft on a near-lever playing field in Europe. Smart, smart move.
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@lyft
@lyft
on x
We're excited to announce that we're expanding by acquiring FREENOW, a leading European multi-mobility app with a taxi offering at its core. Together we will operate in 11 countries across Europe, the United States, and Canada. We're thrilled about this next step, and the
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@jamesfarrar
James Farrar
on x
The Mayor and TfL must step in and urgently block the acquisition of FreeNow by Lyft, at least in London, by withholding the license. If not, I fear this will bring an end to a viable black cab trade in London.
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@modestproposal1
@modestproposal1
on x
Lyft bought a business doing 1/10 the GBs per employee as it. But the good news is those employees are in Europe, mostly Germany, so they'll be easy to let go. [image]