Meta whistleblower Sarah Wynn-Williams tells US senators that Meta targeted teens with ads based on their emotional state, identified via their online activity
Sarah Wynn-Williams quoting an internal discussion with @Meta executives about targeting young people. “We've got the most valuable segment of the population. Advertisers want to reach 13-17 year olds, and we have them. We should be trumpeting that from the rooftops.”
As Meta lobbied against KOSA as noted by @MarshaBlackburn , it was also repeatedly approving ads targeting kids for drugs, alcohol, gambling, and more. This report- which used images created with Meta's own AI tool - was the 3rd TTP study on ads for kids. https://www.techtranspar…
.@HawleyMO notes Meta's ad targeting of emotionally vulnerable. TTP found not once, not twice, but THREE separate experiments, some months and even years apart, that Meta repeatedly approved ads targeting teens for extreme weight loss and content promoting eating disorders. [imag…