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The story behind the story

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Publishers say site traffic has plummeted since Google rolled out AI Overviews; sources say Google acknowledged the drop in an October 2024 publisher meeting

In March 2024, website owner Morgan McBride was posing for photos in her half-renovated kitchen for a Google ad celebrating the ways …

Bloomberg

Discussion

  • @brettfavaro Brett Favaro on bluesky
    This has dire implications for proliferation of basic information through computers.  These AI overviews are often nonsense.  [embedded post]
  • @bcmerchant Brian Merchant on bluesky
    This is such a disaster.  Small publishers still utterly rely on Google for traffic and discovery, and Overview by all counts seems to be decimating both.  [embedded post]
  • @charlestoncraft Morgan on x
    Thank you to @business for featuring our story, and that of many other independent publishers. What Google is doing is wrong and everyone should know about it: https://www.bloomberg.com/...
  • @byjulialove Julia Love on x
    Google says AI Overviews drive more traffic to publishers. But it has never shared data to back up that claim. @daveyalba & I spoke to 25 creators who painted a very different picture. Several have gone out of business. One is on food stamps. Our latest: https://www.bloomberg.com…
  • @sleepysolcap @sleepysolcap on x
    Man if only someone highlighted this 8 weeks ago. https://www.bloomberg.com/...