Meta says Threads had 35M new signups since November 1 and is now going on three months of 1M+ million signups per day; Threads had 275M+ MAUs in Q3 2024
- Bluesky said last week it now has more than 20 million users. … - According to the new data, another 20 million new signups have been added in the past 11 days.
Axios Sara Fischer
Related Coverage
- Instagram's Threads gets 35 million new users this month The Hill · Miranda Nazzaro
- Meta Launches a Bluesky Competitor Spyglass · M.G. Siegler
- Social media updates and new features to know this week PR Daily · Allison Carter
- Threads Tests Option To Choose Between Different Feeds MediaPost · Colin Kirkland
- Zuckerberg Seems Genuinely Alarmed by the Explosive Growth of Bluesky Futurism · Ashley Bardhan
- Mark Zuckerberg teases default Threads feeds as X users flock to rival Bluesky Business Insider · Jyoti Mann
- Threads may soon get this highly requested feature Neowin · David Uzondu
- Threads finally budges and will let users choose their default feed PhoneArena · Johanna Romero
Discussion
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@andymstone
Andy Stone
on threads
Nov. 1 to Nov. 14 —> 15 million new signups Nov. 14 to Nov. 25 —> 20 million new signups https://www.axios.com/...
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@crumbler
Casey Newton
on threads
Inspiring: this month 35 million people joined Threads and decided not to follow you — RE: https://www.threads.net/...
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@hailey.at
Hailey
on bluesky
atproto and bluesky has been built by a group of extremely talented and thoughtful engineers. it's pretty remarkable. — that said, there was a key piece missing from the architecture! we forgot to first build a social app with hundreds of millions of users to advertise bluesk…
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@martinsfp.bsky.social
@martinsfp.bsky.social
on bluesky
Meta really is on a ‘reclaim the narrative’ mission: — “Threads has seen 35 million new users sign up for the platform since November 1st, Meta spokesperson Andy Stone told Axios.”
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@sarafischer
Sara Fischer
on x
🚨 NEW @Axios Exclusive: @Threads adds 35M new signups this month, added 20M signups in past 11 days — Comes as #bluesky says it now has 20M monthly active users https://www.axios.com/...
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@zuck
Mark Zuckerberg
on threads
Testing the option to choose any feed — For You, following, or a custom one — as your default. Also making this more visible in the app. Interested to see how and if people use this.
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@jkottke
Jason Kottke
on threads
FINALLY. Threads will finally let you set the following feed as your default. https://www.theverge.com/...
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@reckless1280
Nilay Patel
on threads
The tiniest bit of competition always works https://www.theverge.com/...
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@navneetalang
Navneet Alang
on threads
This almost sounds like... “here, have your dumb default feed. in a few months from now we'll just reverse this, citing data that only a tiny fraction of users ever enabled the option”
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@mike_isaac
Mike Isaac
on threads
to be clear: product people make a zillion mockups and tests of stuff they're using and circulate them widely internally and things get approved or denied. i dont doubt these specific updates existed in some form or another for the past year. …
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@ben.grosser
Ben Grosser
on threads
Meta has a history of deflecting critique under the guise of “testing.” Don't give them credit for any feature not fully released. Their “tests” have lasted 2 years in past. It's often a tactic they use to generate positive press for changing something when they're really chan…
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@mosseri
Adam Mosseri
on threads
It's a bit of both. We certainly pulled forward a number of things that were already in the works - including shipping a few things with backtests instead of testing first - and then of course we did add a few things as well.
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@bluesky_social
@bluesky_social
on threads
our impact
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@guillecummings
@guillecummings
on threads
The updates to Threads are good, and welcome, regardless of the reason, but the app still needs cultural relevance. You don't have Mina Kimes saying on air she uses Threads to talk sports, she mentioned Bluesky. Twitter started to blow up when Ashton Kutcher started using it a …
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@crumbler
Casey Newton
on threads
Posting on Threads lately is like dating Leonardo DiCaprio ... no engagement
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@lorakolodny
Lora Kolodny
on threads
i still enjoy threads but am finding the dm's & link sharing on bluesky a cut above & it's the new kid on the block which is fun- seeing how the execs there will play it. idk. no safe harbor online. anywhere.
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@mike_isaac
Mike Isaac
on threads
i think the other thing i would say about the whole threads bluesky thing is that all of this feels very up in the air to me just as threads had a ton of momentum out of the gate, so does bluesky (albeit at very, very different scales) i dont think short-term matters as much as l…
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@mike_isaac
Mike Isaac
on threads
i admire the brazenness here. not even pretending that directly cloning is above them. — Meta says it has a bunch of stuff long in the works and that none of this is new. — Bullshit. You don't see Mark posting constant updates about a direct competitor every few days unless…
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@digiphile
Alexander B. Howard
on threads
The people who could have made this an alternative to Twitter are all testing the option to go elsewhere, @zuck. We asked for a default following feed. You ignored it. We asked for Lists. You ignored us. We asked for transparent moderation & appeals. You ignored us. …
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@julia__angwin
@julia__angwin
on threads
In other words, Meta will give you three types of algorithms — all of which suck: — 1) Engagement bait (current default) — 2) Time based (chronological) — 3) Search term (the blank box they are calling curation) — RE: https://www.threads.net/...
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@richardlawler
Richard Lawler
on threads
Yeah, I think Threads heard about the growth of Bluesky — they're finally bending on letting people set the Following feed as default. Threads will finally let you set the following feed as your default - The Verge https://www.theverge.com/...
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@keithedwards
Keith Edwards
on threads
Literally what anyone has been asking for since this app started
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@dilpickle1
Dylan Horetski
on threads
I can't wait to get this feature in 3 months
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@guillecummings
@guillecummings
on threads
LMAOOOOO BLUESKY SHOOK THEM UP
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@grantmcconnaughey
Grant McConnaughey
on threads
Thank you, @bluesky_social, for making this happen.
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@thebrianpenny
Brian Penny
on threads
It's wild how fast Meta got to work over the past month on improving Threads. — RE: https://www.threads.net/...
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@dell.bsky.social
Dell Cameron
on bluesky
this whole “well shucks, wonder if people might enjoy this” bullshit is hilarious. [embedded post]
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@aoc.bsky.social
Alexandria Ocasio-Cortez
on bluesky
The Meta thing is interesting because users have been vocally opposed to all these tweaks along the way & they have defended each one w/ metrics+engagement. — But when there's competition, people are moving. — It's a reminder that engagement ≠ enjoyment. …
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@advisorator.com
Jared Newman
on bluesky
You can see the disdain in Zuck's wording. It's the same as what fuels Facebook's endless red notification badges steering you toward whatever feature needs better engagement metrics that day, or the notifications that someone you vaguely know posted something entirely unrelated…
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@harrymccracken.com
Harry McCracken
on bluesky
The real question is whether Twitter, or X, or whatever it's called will take any steps clearly designed to stave off competition from Bluesky. My bet is “no,” because its product development is largely driven by factors other than giving people things they might want to use.
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@advisorator.com
Jared Newman
on bluesky
The post from Zuck exemplifies what bothers me so much about Meta products. Everything they do is boiled down to the lowest common denominator, thus they completely slept on why creators/power users might want things like lists and chronological feeds instead of three day-old ra…
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@harrymccracken.com
Harry McCracken
on bluesky
The fact that Bluesky exists is making Threads better. https://www.theverge.com/...
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@emilprotalinski.bsky.social
Emil Protalinski
on bluesky
Competition is a wonderful thing. — Good job, @bsky.app! [embedded post]
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@mattburgess1.bsky.social
Matt Burgess
on bluesky
This might have made me use Threads... if it was done a year ago
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@jaypeters.net
Jay Peters
on bluesky
Users win when there is real competition www.theverge.com/2024/11/25/ 2...
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@o.simardcasanova.net
Olivier Simard-Casanova
on bluesky
It's funny how a competitor adding 1M users/day suddenly makes features available on Threads — The way Meta is rushing to add features long asked for by power users is an incredible testament (and self-admission?) of how poorly run Threads has been so far — www.threads.net/@z…
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@willoremus.com
Will Oremus
on bluesky
We wrote on Saturday about how Meta is going all-out to meet the threat of Bluesky: wapo.st/3OrYxBj — Today they took another step— finally allowing users to set their default feeds to a chronological “following” feed. [image]
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@davidimel.com
David Imel
on bluesky
Competition, ladies and gentleman. — https://www.theverge.com/...
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@conorsen.bsky.social
Conor Sen
on bluesky
This mentality worked for Snap->Stories and TikTok->Reels but the network effects of the media/discourse site are so sticky. Maybe it'll work on casuals to keep Bluesky from being a 50M+ DAU site though. [embedded post]