A look at Apple's new home strategy and plans for a ~$2K headset in 2025, Vision Pro 2 in 2026, and Ray-Ban Meta-like glasses and AirPods with cameras in 2027
Apple is finally preparing to compete for the smart home market after falling behind Amazon and Google.
Bloomberg Mark Gurman
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Discussion
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@carnage4life
Dare Obasanjo
on threads
I am continually surprised at how much Mark Gurman has pierced fhe veil of secrecy at Apple. This is a company that famously values secrecy so much that the original iOS team didn't see the iPhone hardware until just before launch. …
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@synstelien
Don Synstelien
on threads
I think traditional glasses designs are the ultimate form-factor for AR/VR , but it's the one area where I think Apple will face real difficulty. What people wear on their faces is highly personal. And Meta's partnership with Luxottica more or less gives Meta a monopoly on eyeg…
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@jasonstechnews
Jason Castellano
on x
@9to5mac @mbrkhrdt While a $1500 decrease in price is significant, It's still far too expensive for most consumers. This is a failure on Apple for not understanding their consumer.
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@stevesi
Steven Sinofsky
on x
A bit negative on Apple Home strategy which I think is deeper and better executed. Home Key is a life changing feature and still can do more. Siri remains a weak link—I can ask google tv to play a show on YouTube tv and increase the volume/mute, but in Apple TV (TV+) is so hit/…
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@zollotech
Aaron Zollo
on x
@9to5mac @mbrkhrdt Doesn't matter what it cost if there's no content for it. Apple needs to really push out a ton of 180° video as well as lots of games or there's not really a reason to use it in my opinion.
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@darewecan
@darewecan
on x
@markgurman So the question is do I wait for a cheaper Vision headset model at $2000 or buy a used Vision Pro on eBay for ~$2400? 🤔
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@raywongy
Ray Wong
on x
Hmmm glasses with built-in AirPods... Not AR lenses like Meta's Orion but more like Ray-Ban Meta smart glasses... I could see that. Especially if you slap AirPods branding on them. AirPods earbuds with cameras... don't see that happening. Cameras would be too small and would b…
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@markgurman
Mark Gurman
on x
Apple's new MacBook Pro indeed shows up in Russia weeks before announcement. The packaging has the same wallpaper as last year's M3 MacBook Pro — an odd and rare choice — but I am certain these machines are the real deal. https://www.bloomberg.com/...
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@markgurman
Mark Gurman
on x
Latest on the Vision Pro: $2000 cheaper model details, glasses and camera AirPods are coming, questions about management of the team, realization that changes need to come quickly and how Apple will salvage core visual intelligence technologies https://www.bloomberg.com/...
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r/HomeKit
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Apple Has a New Smart Home Strategy: Screens Everywhere
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r/hardware
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Apple Has a New Smart Home Strategy: Screens Everywhere
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r/apple
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Apple Has a New Smart Home Strategy: Screens Everywhere