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Microsoft removes the Wi-Fi Sense feature that shared network passwords with friends from Windows 10, cites low usage and demand

Tom Warren / The Verge :

The Verge Tom Warren

Context & Ripple Effects

Wi-Fi Sense launched with Windows 10 as a convenience play: share your home Wi-Fi with Outlook, Skype, and Facebook contacts without handing over the password. From the start it drew scrutiny — the feature required opt-in, encrypted the shared credentials, and was easy to disable — but the trust question never went away.

Microsoft's stated reason for killing it is low usage and demand, but the removal lands mid-arc: the company had already begun publishing what telemetry Windows collects (adding advanced diagnostics controls in the Creators Update) and would later walk back user-level monitoring in Productivity Score after a privacy backlash. Wi-Fi Sense is an early instance of a pattern — ship a friction-reducing feature, absorb the privacy criticism, retire it when adoption doesn't justify the risk.

First-order effects

  • Windows 10 users lose contact-based Wi-Fi sharing entirely: guests and friends now need the network password shared manually, restoring the exact friction Wi-Fi Sense was built to remove.

Second-order effects

Third-order effects

The trend: Microsoft is steadily retiring password-sharing and password-based conveniences in Windows in favor of account-bound, passwordless authentication.