How social e-commerce app Xiaohongshu has defied China's tech sector crackdown and boomed through a combination of influencers, AI, and soft marketing tactics
Bloomberg : X: @venus_feng X: @venus_feng : All Chinese e-commerce sites are preparing the mid-year shopping festival next month, and this time, Xiaohongshu has increasingly catching traction at live shopping. Here's how this Chinese duo built their $6 billion Xiaohongshu fortune https://www.bloomberg.com/... via @wealth